Traditional toy and games will register muted constant value growth over the forecast period, particularly as long as inflation continues to rise at pace. This should benefit local manufacturers, including private label from supermarket chains.
Mattel pulled out its administrative operations from Argentina some years ago and lost significant value share as a result. However, the company has since reconsidered and has recently set a sales operation in Argentina.
Over the forecast period, manufacturers of traditional toys and games are expected to focus on trying to attract consumers who may be tempted to play with video games instead. There is likely to still be demand for traditional toys and games going forward, but manufacturers will need to innovate in order to stimulate sales and keep consumers interested in playing with less interactive toys at a time when the physical and virtual worlds are becoming even more connected.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Traditional Toys and Games industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Traditional Toys and Games industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Traditional Toys and Games
This is the aggregation of baby (0-18 months), infant (19-36 months), pre-school (3-4 years), construction, arts & crafts, scientific/educational, dress up & role play, dolls & accessories, action figures & accessories, plush, model vehicles, remote control toys, games & puzzles, outdoor & sports, ride-on vehicles and other traditional toys and games. Traditional toys and games are objects of play which do not involve a video game component.
See All of Our DefinitionsThis report originates from Passport, our Traditional Toys and Games research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!