The government greatly supports tourism as a means of national development
The government is a big supporter of tourism growth in the Dominican Republic. 2012 saw 7% growth in tourism arrivals, reaching over five million visitors. The budget for the Ministry of Tourism was increased in 2012 by Do$2.5 billion, around US$61 million, in order to reach the goal set by President Danilo Medina in 2012 to achieve 10 million tourists a year over 10 years. Improving infrastructure and promoting tourism, as well as looking into new source markets, allowed the Dominican Republic to achieve the most significant level of growth in the Caribbean in 2012. The Ministry of Tourism has travel advertising and marketing programmes and also plans to develop the Puerto Plata tourist district. It has worked to revitalise the historic Santo Domingo colonial zone by restoring historic facades and installing video security cameras in public areas.
Investments are being made in different areas of the country
The Dominican Republic occupies 12th place in the list of 154 countries in which the state supports the construction of infrastructure for tourism development, according to a study by the World Tourism Organization. 2012 was a year for much planning. In January 2013, the surroundings of Hotel Guarocuya were renovated into a much nicer seafront promenade. An investment of Do$200 million, close to US$5 million, plus an extra US$20 million finance is being made in 2013 in La Ciudad Colonial to bring additional tourists into the area. The investment is mostly to be spent on infrastructure, mainly roads in the east of the country and Samaná. A project is underway to make Santo Domingo the main tourism destination in the Dominican Republic. The south is an area that promises growth in travel and tourism in the forecast period. Catalinita island and Playa Canton on Saona island are popular places for day trips, and in 2013 Bahía de las Águilas in Pedernales may begin to be developed as an area for tourists. María Montez International Airport (BRX) in Barahona is the closest airport to the region. The south of the country has incredible beaches, natural harbours and places that could stand out for ecotourism and bring more tourists into the country. However, there has been legal controversy over the lands as they used to belong to indigenous groups but later became the patrimony of the state.
Russian tourists increase in the Dominican Republic
The Dominican Republic saw a big increase in arrivals of Russian tourists in 2012, with 172,000 trips made and joining the top five source markets. As the Dominican Republic looks to new source markets, the Russian boom is a result of increased efforts in tourism promotion and participation in international events. Russia has already opened an embassy office in Punta Cana and may consider opening one in Puerto Plata, because many Russians head there. Russian tourists choose the Dominican Republic mainly for its hospitality and because a promotion office in St Petersburg promotes the destination. A new promotion office is to open in Moscow. Daily Transaero flights from Moscow bring in Russian tourists who are said to have a high purchasing power and are searching for innovative excursions.
Samples (FAQs about samples):Sample Travel and Tourism Market Research Report
Sample Travel and Tourism Data
Delivery: Files are delivered directly into your account within a few minutes of purchase.
Discover the latest market trends and uncover sources of future market growth for the Travel and Tourism industry in Dominican Republic with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Travel and Tourism industry in Dominican Republic, our research will save you time and money while empowering you to make informed, profitable decisions.
When you purchase this report, you also get the data and the content from these category reports in Dominican Republic for free:
The Travel and Tourism in Dominican Republic market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation
- Historic volumes and values, company and brand market shares
- Five year forecasts (of market share, market trends, market growth)
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Travel and Tourism in Dominican Republic?
- What are the major brands in Dominican Republic?
- What are the major brands in Dominican Republic?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Travel And Tourism market research database.
Each report is delivered with the following components:
Report: PDF and Word
Market statistics: Excel workbook