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Country Report

Travel and Tourism in Zambia

| Pages: 20

Price: US$600

About this Report

EXECUTIVE SUMMARY

Government invests in tourism projects

The Zambian government has taken big steps to improve the growth of travel and tourism through the development of the infrastructure in tourist areas, including Kafue National Park, to supplement the available tourism facilities and attract more tour operators and visitors. It is also opening up the Northern Tourism Circuit, focusing on the development of hotel and entertainment facilities.

High taxes dampen private investment

Private investors building hotels and other travel accommodation are subject to a high licence fee, which both decreases the amount of private sector money being invested and ultimately feeds through to higher room prices for tourists. Furthermore, the hospitality sector is subject to various other operating taxes as the Government seeks to maximise the share of foreign income coming into the country for the state’s coffers, which can also contribute to higher prices and a lack of dynamism.

Air transportation dominated by the private sector

Air transportation in Zambia is dominated by the private sector. Since the national flag carrier – Zambia Airways – ceased operations in January 2009, transportation growth has slowed down. In the absence of a viable aviation industry, the country is now relying on international airlines to help boost growth.

Time to focus on domestic tourism

With a rapidly growing middle-class emerging in Zambia, many tourism players are increasing their focus on domestic tourists, which is often a quite distinct offer relative to that focused on incoming tourists. There has been a concerted effort to try and encourage Zambian tourists to stay at home, rather than visit neighbouring countries that have traditionally been seen as more desirable tourist destinations.

Zambia to become an increasingly fashionable tourist destination

Travel and tourism will grow due to increasing interest in Zambia as a tourist destination. The country is expected to remain a hot tourism destination in future, and, due to the projected growth in inbound tourism, tour operators will be encouraged to promote the nation’s tourism potential and contribute to travel and tourism growth. The growth in inbound tourists will filter through to travel retail, which is a key growth area.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Travel and Tourism industry in Zambia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel and Tourism industry in Zambia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Zambia for free:

The Travel and Tourism in Zambia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts (of market share, market trends, market growth)
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Travel and Tourism in Zambia?
  • What are the major brands in Zambia?
  • What are the major brands in Zambia?  

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Each report is delivered with the following components:
Report: PDF and Word
Market statistics: Excel workbook

Table of Contents

Travel and Tourism in Zambia - Industry Overview

EXECUTIVE SUMMARY

Government invests in tourism projects

High taxes dampen private investment

Air transportation dominated by the private sector

Time to focus on domestic tourism

Zambia to become an increasingly fashionable tourist destination

BALANCE OF PAYMENTS

  • Table 1 Balance of Tourism Payments: Value 2007-2012

SWOT

  • Summary 1 Zambia: SWOT

MARKET DATA

  • Table 2 Domestic Tourism by Purpose of Visit and Mode of Transport: Number of Trips 2007-2012
  • Table 3 Domestic Tourist Expenditure: Value and Growth 2007-2012
  • Table 4 Forecast Domestic Tourism by Purpose of Visit and Mode of Transport: Number of Trips 2012-2017
  • Table 5 Forecast Domestic Tourist Expenditure: Value and Growth 2012-2017
  • Table 6 Departures by Destination: Number of Trips 2007-2012
  • Table 7 Departures by Mode of Transport: Number of Trips 2007-2012
  • Table 8 Departures by Purpose of Visit: Number of Trips 2007-2012
  • Table 9 Outgoing Tourist Expenditure: Value and Growth 2007-2012
  • Table 10 Forecast Departures by Destination: Number of Trips 2012-2017
  • Table 11 Forecast Departures by Mode of Transport: Number of Trips 2012-2017
  • Table 12 Forecast Departures by Purpose of Visit: Number of Trips 2012-2017
  • Table 13 Forecast Outgoing Tourist Expenditure: Value and Growth 2012-2017
  • Table 14 Health and Wellness Tourism Sales: Value 2007-2012
  • Table 15 Forecast Health and Wellness Tourism Sales: Value 2012-2017
  • Table 16 Tourist Attractions: Value 2007-2012
  • Table 17 Forecast Tourist Attractions: Value 2012-2017

SOURCES

  • Summary 2 Research Sources

CAR RENTAL

Headlines

Trends

Prospects

Category Data

  • Table 18 Car Rental Sales: Value 2007-2012
  • Table 19 Forecast Car Rental Sales: Value 2012-2017

TOURISM FLOWS INBOUND

Headlines

Trends

Prospects

Category Data

  • Table 20 Arrivals by Country of Origin: Number of Trips 2007-2012
  • Table 21 Arrivals by Mode of Transport: Number of Trips 2007-2012
  • Table 22 Arrivals by Purpose of Visit: Number of Trips 2007-2012
  • Table 23 Incoming Tourist Receipts 2007-2012
  • Table 24 Forecast Arrivals by Country of Origin: Number of Trips 2012-2017
  • Table 25 Forecast Arrivals by Mode of Transport: Number of Trips 2012-2017
  • Table 26 Forecast Arrivals by Purpose of Visit: Number of Trips 2012-2017
  • Table 27 Forecast Incoming Tourist Receipts: Value and Growth 2012-2017
  • Table 28 International Arrivals by City 2007-2012

TRANSPORTATION

Headlines

Trends

Prospects

Category Data

  • Table 29 Transportation Sales by Category: Value 2007-2012
  • Table 30 Transportation Online Sales: Internet Transaction Value 2007-2012
  • Table 31 Forecast Transportation Sales by Category: Value 2012-2017
  • Table 32 Forecast Transportation Online Sales: Internet Transaction Value 2012-2017

TRAVEL ACCOMMODATION

Headlines

Trends

Hotels

Prospects

Category Data

  • Table 33 Travel Accommodation Sales by Category: Value 2007-2012
  • Table 34 Travel Accommodation Outlets by Category: Units 2007-2012
  • Table 35 Travel Accommodation Online Sales: Internet Transaction Value 2007-2012
  • Table 36 Forecast Travel Accommodation Sales by Category: Value 2012-2017
  • Table 37 Forecast Travel Accommodation Outlets by Category: Units 2012-2017
  • Table 38 Forecast Travel Accommodation Online Sales: Internet Transaction Value 2012-2017
  • Summary 3 Hotel Pipeline Development

TRAVEL RETAIL

Headlines

Trends

Prospects

Category Data

  • Table 39 Travel Retail Sales: Value 2007-2012
  • Table 40 Travel Retail Online Sales: Internet Transaction Value 2007-2012
  • Table 41 Forecast Travel Retail Sales: Value 2012-2017
  • Table 42 Forecast Travel Retail Online Sales: Internet Transaction Value 2012-2017

Segmentation

This market research report includes the following:

  • Travel and Tourism
    • Car Rental
      • Car Rental by Category
        • Car Rental by Channel
          • Car Rental Online
            • Car Rental Offline
        • Health and Wellness Tourism
          • Tourism Flows Domestic
            • Domestic Tourism Travel By Purpose Of Visit
              • Domestic Business Tourism
                • Domestic Business Tourism By Air
                • Domestic Business Tourism By Land
                • Domestic Business Tourism By Rail
                • Domestic Business Tourism By Sea
              • Domestic Leisure Tourism
                • Domestic Leisure Tourism By Air
                • Domestic Leisure Tourism By Land
                • Domestic Leisure Tourism By Rail
                • Domestic Leisure Tourism By Sea
          • Tourism Flows Inbound
            • Arrivals
              • Arrivals from Australia
              • Arrivals from Canada
              • Arrivals from Denmark
              • Arrivals from France
              • Arrivals from Germany
              • Arrivals from India
              • Arrivals from Italy
              • Arrivals from Japan
              • Arrivals from Kenya
              • Arrivals from New Zealand
              • Arrivals from South Africa
              • Arrivals from Sweden
              • Arrivals from Tanzania
              • Arrivals from United Kingdom
              • Arrivals from USA
              • Arrivals from Zimbabwe
              • Other Countries Of Origin
            • Arrivals by Mode of Transport
              • Air Arrivals
                • Land Arrivals
                  • Rail Arrivals
                    • Sea Arrivals
                    • Arrivals by Purpose of Visit
                      • Business Arrivals
                        • Leisure Arrivals
                      • Tourism Flows Outbound
                        • Departures By Country
                          • Departures to Botswana
                          • Departures to Malawi
                          • Departures to Mozambique
                          • Departures to Namibia
                          • Departures to Réunion
                          • Departures to Seychelles
                          • Departures to South Africa
                          • Departures to Tanzania
                          • Departures to USA
                          • Departures to Zimbabwe
                          • Other Destinations
                        • Departures by Mode of Transport
                          • Air Departures
                            • Land Departures
                              • Rail Departures
                                • Sea Departures
                                • Departures By Purpose Of Visit
                                  • Business Departures
                                    • Leisure Departures
                                  • Tourism Receipts and Expenditure
                                    • Balance Of Payments
                                      • Incoming Tourist Receipts
                                      • Outgoing Tourist Expenditure
                                    • Domestic Tourist Expenditure Calc
                                      • Domestic Tourist Expenditure
                                      • Incoming Tourist Receipts
                                        • Incoming Tourist Receipts by Geography
                                          • Incoming Tourist Receipts - Australia
                                          • Incoming Tourist Receipts - Canada
                                          • Incoming Tourist Receipts - Denmark
                                          • Incoming Tourist Receipts - France
                                          • Incoming Tourist Receipts - Germany
                                          • Incoming Tourist Receipts - India
                                          • Incoming Tourist Receipts - Italy
                                          • Incoming Tourist Receipts - Japan
                                          • Incoming Tourist Receipts - Kenya
                                          • Incoming Tourist Receipts - New Zealand
                                          • Incoming Tourist Receipts - South Africa
                                          • Incoming Tourist Receipts - Sweden
                                          • Incoming Tourist Receipts - Tanzania
                                          • Incoming Tourist Receipts - United Kingdom
                                          • Incoming Tourist Receipts - USA
                                          • Incoming Tourist Receipts - Zimbabwe
                                          • Incoming Tourist Receipts - Other Countries
                                      • Outgoing Tourist Expenditure
                                        • Outgoing Tourist Expenditure by Geography
                                          • Outgoing Tourist Expenditure - Botswana
                                          • Outgoing Tourist Expenditure - Malawi
                                          • Outgoing Tourist Expenditure - Mozambique
                                          • Outgoing Tourist Expenditure - Namibia
                                          • Outgoing Tourist Expenditure - Réunion
                                          • Outgoing Tourist Expenditure - Seychelles
                                          • Outgoing Tourist Expenditure - South Africa
                                          • Outgoing Tourist Expenditure - Tanzania
                                          • Outgoing Tourist Expenditure - USA
                                          • Outgoing Tourist Expenditure - Zimbabwe
                                          • Outgoing Tourist Expenditure - Other Countries
                                    • Tourist Attractions
                                      • Tourist Attractions by Category
                                        • Tourist Attractions by Channel
                                          • Tourist Attractions Online
                                            • Tourist Attractions Offline
                                        • Transportation
                                          • Transportation by Category
                                            • Air
                                              • Air by Category
                                                • Air by Channel
                                                  • Air Online
                                                    • Air Offline
                                                • Other Transportation
                                                  • Other Transportation by Channel
                                                    • Other Transportation Online
                                                      • Other Transportation Offline
                                                • Transportation by Channel
                                                  • Transportation Online
                                                    • Air Online
                                                    • Other Transportation Online
                                                  • Transportation Offline
                                                    • Air Offline
                                                    • Other Transportation Offline
                                              • Travel Accommodation
                                                • Travel Accommodation by Category
                                                  • Hotels
                                                    • Hotels by Category
                                                      • Hotels by Channel
                                                        • Hotels Online
                                                          • Hotels Offline
                                                      • Other Travel Accommodation
                                                        • Other Travel Accommodation by Channel
                                                          • Other Travel Accommodation Online
                                                            • Other Travel Accommodation Offline
                                                      • Travel Accommodation by Channel
                                                        • Travel Accommodation Online
                                                          • Travel Accommodation Offline
                                                            • Hotels Offline
                                                            • Other Travel Accommodation Offline
                                                      • Travel Retail
                                                        • Travel Retail Sales by Category
                                                          • Travel Retail Sales by Channel
                                                            • Travel Retail Online Sales
                                                              • Travel Retail Offline Sales
                                                              • Travel Retail Sales by Corporate Business vs Leisure

                                                            Statistics Included

                                                            For each category and subcategory you will receive the following data in Excel format:

                                                            From Passport

                                                            • Market Sizes
                                                            • International arrivals by city
                                                            • Outbound Departures by Length

                                                            Market size details:

                                                            • Retail value retail selling price % growth
                                                            • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                            • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                            • Sites/outlets
                                                            • Sites/outlets % growth
                                                            • Sites/outlets per capita
                                                            • Internet transaction value retail selling price % growth
                                                            • Internet transaction value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                            • Internet transaction value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                                            • Number of bed nights
                                                            • Number of bed nights % growth
                                                            • Number of bed nights per capita
                                                            • Number of trips
                                                            • Number of trips % growth
                                                            • Number of trips per capita
                                                            • Number of rooms
                                                            • Number of rooms % growth
                                                            • Number of rooms per capita
                                                            • Offline value retail selling price % growth
                                                            • Offline value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                                            • Offline value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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