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Travel

Passport Travel is an essential resource for effective strategic planning, delivering an unrivalled level of research and analysis for travel categories in 210 countries. Our standardised, in-country research provides the right insights to help you make clear, confident decisions

Research applications 

  • Align corporate strategy to the growth potential of your target markets and prioritise new market entry opportunities

  • Refine marketing, brand, product  and sales planning with forecasts on tourism flows from our proprietary tourism model

  • Track the competitive company and brand performance across various travel categories, including airlines and hotels

  • Find new distribution channels and product categories to boost ancillary revenues

  • Understand the rise of disruptive consumer trends and new successful business models in travel booking

  • Ensure you reach your consumers through effective channels with insight on mobile and online travel sales performance

Data

  • 15 years of historic market size data and 5 year forecasts

  • Inbound arrivals / outbound source markets and domestic trips using UNWTO data and proprietary model

  • Traveller profiles, travel modes including airlines, lodging, activities and booking including intermediaries, online sales and mobile sales

  • Airlines, car rental, hotels, intermediaries and online intermediaries company and brand shares, sales and ranking Tourism expenditure

  • Additional data including booking channels – online and offline, low cost carriers, city arrivals, leading airports, luxury and budget hotels

Analysis​

  • Dashboards deliver a visual representation of category, company and channel performance to reveal future opportunities and threats 

  • Travel City Briefings evaluate travel performance in key destinations

  • Global reports on the latest market trends, new product activity and emerging growth  sectors examine the market from a global and regional perspective

  • Country reports analyse key trends and developments in 150 national markets for all product categories and channels 

  • Company profiles evaluate the market position and financial performance of the leading national and international players

See our full travel category and country coverage