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Country Report

Vacuum Cleaners in Israel

Price: US$900

About this Report

Executive Summary

TRENDS

  • Consumers are increasingly interested in rechargeable vacuum cleaners due to their ease of use. In 2012, rechargeable held a 27% share of retail volume sales, an increase of two percentage points on 2011. While rechargeable is the standard form of power for handheld and stick vacuum cleaners, it was also used for other formats towards the end of the review period. Rechargeable handheld, upright, cylinder and wet and dry vacuum cleaners all enjoyed slight retail volume share growth in 2012. In addition, rechargeable maintained a 100% share of retail volume sales in stick and robotic vacuum cleaners.

COMPETITIVE LANDSCAPE

  • Dyson Appliances continues to lead vacuum cleaners in 2012, with a 15% share of retail volume sales. Many consumers believe that Dyson offers the leading technology in vacuum cleaners. The brand also benefits from a good reputation for durability and cleaning power and strong marketing support.

PROSPECTS

  • Over the forecast period, retail volume sales are estimated to rise by a 3% CAGR. This is slower than the review period CAGR of 5%. Vacuum cleaners is a largely mature product area and there is little scope for dynamic growth. The strong review period performance was linked to the increased focus on higher-quality lifestyles and the growing interest in compact stick and handheld vacuum cleaners.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Vacuum Cleaners industry in Israel with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vacuum Cleaners industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vacuum Cleaners in Israel market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Vacuum Cleaners in Israel?
  • What are the major brands in Israel?
  • How have stick vacuum cleaners performance over the past 5 years?
  • Are robotic vacuum cleaners the future for the vacuum industry?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Appliances market research database.

Table of Contents

Vacuum Cleaners in Israel - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Vacuum Cleaners by Category: Volume 2007-2012
  • Table 2 Sales of Vacuum Cleaners by Category: Value 2007-2012
  • Table 3 Sales of Vacuum Cleaners by Category: % Volume Growth 2007-2012
  • Table 4 Sales of Vacuum Cleaners by Category: % Value Growth 2007-2012
  • Table 5 Unit Sales of Vacuum Cleaners by Format: % Breakdown 2007-2012
  • Table 6 Unit Sales of Vacuum Cleaners by Power Source: % Breakdown 2007-2012
  • Table 7 Company Shares of Vacuum Cleaners 2008-2012
  • Table 8 Brand Shares of Vacuum Cleaners 2009-2012
  • Table 9 Forecast Sales of Vacuum Cleaners by Category: Volume 2012-2017
  • Table 10 Forecast Sales of Vacuum Cleaners by Category: Value 2012-2017
  • Table 11 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2012-2017
  • Table 12 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2012-2017

Vacuum Cleaners in Israel - Company Profiles

Brimag Digital Age Ltd in Consumer Appliances (Israel)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Brimag Digital Age Ltd: Key Facts
  • Summary 2 Brimag Digital Age Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Brimag Digital Age Ltd: Competitive Position 2012

Newpan Ltd in Consumer Appliances (Israel)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Newpan Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 Newpan Ltd: Competitive Position 2012

Sarig Electric Ltd in Consumer Appliances (Israel)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Sarig Electric Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Sarig Electric Ltd: Competitive Position 2012

Consumer Appliances in Israel - Industry Context

EXECUTIVE SUMMARY

Concerns about rising VAT and the cost of living

Energy-efficiency focus drives the industry

Retailers offer basic economy consumer appliances

Wide selections and low prices boost internet retailing

Premium and custom designed appliances gain ground

KEY TRENDS AND DEVELOPMENTS

Cost of living rises as a result of the 1% increase in VAT

Government regulation – energy-efficiency plan

One-stop shopping

Value for money products appeal to consumers

MARKET INDICATORS

  • Table 13 Household Penetration of Selected Total Stock Consumer Appliances by Category 2007-2012
  • Table 14 Replacement Cycles of Consumer Appliances by Category 2007-2012

MARKET DATA

  • Table 15 Sales of Consumer Appliances by Category: Volume 2007-2012
  • Table 16 Sales of Consumer Appliances by Category: Value 2007-2012
  • Table 17 Sales of Consumer Appliances by Category: % Volume Growth 2007-2012
  • Table 18 Sales of Consumer Appliances by Category: % Value Growth 2007-2012
  • Table 19 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2007-2012
  • Table 20 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2007-2012
  • Table 21 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2007-2012
  • Table 22 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2007-2012
  • Table 23 Sales of Small Appliances by Category: Volume 2007-2012
  • Table 24 Sales of Small Appliances by Category: Value 2007-2012
  • Table 25 Sales of Small Appliances by Category: % Volume Growth 2007-2012
  • Table 26 Sales of Small Appliances by Category: % Value Growth 2007-2012
  • Table 27 Company Shares of Major Appliances 2008-2012
  • Table 28 Brand Shares of Major Appliances 2009-2012
  • Table 29 Company Shares of Small Appliances 2008-2012
  • Table 30 Brand Shares of Small Appliances 2009-2012
  • Table 31 Major Appliances by Distribution Format: % Breakdown 2007-2012
  • Table 32 Small Appliances by Distribution Format: % Breakdown 2007-2012
  • Table 33 Forecast Sales of Consumer Appliances by Category: Volume 2012-2017
  • Table 34 Forecast Sales of Consumer Appliances by Category: Value 2012-2017
  • Table 35 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2012-2017
  • Table 36 Forecast Sales of Consumer Appliances by Category: % Value Growth 2012-2017
  • Table 37 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2012-2017
  • Table 38 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2012-2017
  • Table 39 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2012-2017
  • Table 40 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2012-2017
  • Table 41 Forecast Sales of Small Appliances by Category: Volume 2012-2017
  • Table 42 Forecast Sales of Small Appliances by Category: Value 2012-2017
  • Table 43 Forecast Sales of Small Appliances by Category: % Volume Growth 2012-2017
  • Table 44 Forecast Sales of Small Appliances by Category: % Value Growth 2012-2017

SOURCES

  • Summary 8 Research Sources

Segmentation

This market research report includes the following:

  • Vacuum Cleaners
    • Standard Vacuum Cleaners
      • Cylinder Vacuum Cleaners
      • Handheld Vacuum Cleaners
      • Stick Vacuum Cleaners
      • Upright Vacuum Cleaners
      • Wet and Dry Vacuum Cleaners
      • Other Vacuum Cleaners
    • Robotic Vacuum Cleaners

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Distribution
  • Analysis by format
  • Analysis by power source
  • Exports by country - volume
  • Imports by country - volume
  • Pricing
  • Producer company shares
  • Replacement cycles
  • Trade statistics - volume

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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