Euromonitor International publishes the world's most comprehensive market research on the market for fresh vegetables.

Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends and sub-category level information.

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Country Report

Vegetables in the United Arab Emirates

Jun 2017

In recent years, consumers demonstrated increasingly strong demand for fresh and healthy food products. Natural ingredients and foods with nutritional benefits are becoming increasingly preferred over foods which are high in sugar, highly processed ...

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Country Report

Vegetables in India

May 2017

The average unit price of vegetables, which was high during the first half of 2016, declined to become low by the end of the year. One of the primary reasons for this was the increase in production volumes, which brought the average unit price for ...

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Country Report

Vegetables in South Africa

May 2017

Due to rising unit prices within processed fruit and vegetables, an increasing number of consumers have moved towards fresh products. With the exception of shelf stable beans, shelf stable and frozen processed fruit and vegetables carry a high unit ...

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Country Report

Vegetables in Russia

Apr 2017

Following the political clash between Russian and Turkey in late 2015, the Russian government imposed a ban on imports of a number of Turkish products, including tomatoes, with this embargo starting on 1 January 2016. According to the Russian Federal...

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Country Report

Vegetables in the US

Apr 2017

In recent years, consumers demonstrated increasingly strong demand for fresh and healthy food products; in particular younger consumers, who consistently express a preference for natural ingredients and foods with nutritional benefits over foods ...

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Country Report

Vegetables in Mexico

Apr 2017

In 2016, volume sales of vegetables rose by 1%, reaching six million tonnes. Tomatoes and maize were the most popular vegetables in the year, accounting for 24% and 22% volume shares respectively. They were followed by the onion category, which ...

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Country Report

Vegetables in Morocco

Mar 2017

Although there is a growing number of processed and frozen vegetables products in Morocco which are being distributed through various channels, Moroccans are still consuming more fresh vegetables as they are used in cooking a large number of local ...

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Country Report

Vegetables in China

Mar 2017

Vegetables saw healthy volume growth in 2016 of 4% mainly thanks to growing disposable incomes and rising health consciousness of Chinese citizens. Moreover, the rapid development of greenhouse technology and cold chain logistics weakened the ...

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Country Report

Vegetables in Italy

Mar 2017

Following a significant decline of 3% in 2015, total volume sales of vegetables rose by 3% in 2016 to reach 3.7 million tonnes. This improvement was partly supported by a drop in retail selling prices due to domestic overproduction as a consequence ...

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Country Report

Vegetables in Spain

Mar 2017

Although some products continued to suffer from certain imbalances, production was more in line with actual local demand, which resulted in some increases in prices and making it possible to widen margins for manufacturers. However, in total volume ...

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Country Report

Vegetables in France

Mar 2017

Total volume sales of vegetables continued to decline – by 1% – in 2016, albeit at a slower rate than a year earlier. French consumers realised that homemade meals were less expensive than eating out. Healthier eating habits also led consumers to buy...

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Country Report

Vegetables in Japan

Mar 2017

2016 saw a series of natural disasters hit Japan which severely damaged local vegetable production. In April, a magnitude seven earthquake hit Kumamoto prefecture and a series of smaller earthquakes continued to shake the prefecture and nearby areas....

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Country Report

Vegetables in Australia

Mar 2017

Vegetables grew by 2% in 2016 in total volume terms, similar to growth in 2015. Consumption of vegetables in Australia continued to be below the recommended dietary intake based on the 2013 Australian Dietary Guidelines. In particular, the latest ...

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Country Report

Vegetables in Brazil

Mar 2017

In 2016, losses in the maize crop reflected in prices which were 45% higher, and consequently led to a decline in its consumption of 24% in total volume terms. Climate changes, causing increased frequency of the El Niño weather phenomenon in 2016, ...

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Country Report

Vegetables in Germany

Mar 2017

Total volume sales of fresh vegetables grew by 2% in Germany in 2016 to approach 4.6 million tonnes. The category continued to profit from the health and wellness-related benefits associated with fresh vegetables. In the context of an ageing ...

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Country Report

Vegetables in the United Kingdom

Mar 2017

Vegetables managed to grow by 1% in 2016 which is solid performance for a developed country such as the UK. The changing eating habits of consumers affected demand for not only vegetables but the whole of fresh food in 2016. Vegetables were among the...

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