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Country Report

Morocco Flag Vending in Morocco

| Pages: 27

Price: US$990

About this Report

Executive Summary

TRENDS

  • Vending in Morocco recorded moderate growth of 3% in current value terms in 2015. The channel is still new to the population, and is present mainly in private institutions; for instance in multinationals for employees’ use or in private hospitals for people in waiting rooms. However, the desire to discover new experiences and the hectic lifestyles of Moroccan consumers are boosting vending in the country, and promise growing development in the next five years, especially within the new shopping centres that are under construction and predicted.

COMPETITIVE LANDSCAPE

  • Cafe Service led vending in Morocco in 2015, holding a 60% value share. The company witnessed a negligible decrease in its value share in this year, which did not, however mean it saw a decline in sales. The decrease in its value share was related to the growing number of vending companies which were offering outsourcing services and competing with the leading company, trying to gain market share in non-served areas.

PROSPECTS

  • Vending is expected to increase by a value CAGR of 3% at constant 2015 prices over the forecast period. The development of vending machines in the workplace and in leisure areas such as shopping centres is likely to increase the popularity of the vending concept in Morocco over the forecast period, despite the strong expansion of small coffee shops and grocery retailers, which offer a large variety of both hot and cold drinks at lower prices.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Vending industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vending industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vending in Morocco market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed market shares for international and locally-based retailers
  • Historic values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • Who are the leading retailers in Morocco?
  • Is vending being aided by consumers’ desire to eat on the go?
  • Are vending operators broadening their product range to drive sales?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

Table of Contents

Vending in Morocco - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CHANNEL FORMATS

  • Table 1 Vending by Category: Value 2010-2015
  • Table 2 Vending by Category: % Value Growth 2010-2015
  • Table 3 Vending GBO Company Shares: % Value 2011-2015
  • Table 4 Vending GBN Brand Shares: % Value 2012-2015
  • Table 5 Vending Forecasts by Category: Value 2015-2020
  • Table 6 Vending Forecasts by Category: % Value Growth 2015-2020

Retailing in Morocco - Industry Context

EXECUTIVE SUMMARY

Ongoing positive performance for retailing in Morocco in 2015

Continuous opening of shopping centres in Morocco represents a strong opportunity for foreign franchises

Marjane Holding continues to lead retailing in 2015

National companies still outperform international companies in retailing

Good prospects for retailing in Morocco over the forecast period

KEY TRENDS AND DEVELOPMENTS

Economic outlook

E-commerce and online shopping in Morocco

Strong ongoing creation of shopping centres in Morocco

OPERATING ENVIRONMENT

Informal retailing

Opening hours

  • Summary 1 Standard Opening Hours by Channel Type 2015

Physical retail landscape

Cash and carry

  • Table 7 Cash and Carry: Value Sales 2010-2015

Seasonality

Payments and Delivery

Emerging Business Models

MARKET DATA

  • Table 8 Sales in Retailing by Store-based vs Non-Store: Value 2010-2015
  • Table 9 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2010-2015
  • Table 10 Sales in Store-based Retailing by Channel: Value 2010-2015
  • Table 11 Store-based Retailing Outlets by Channel: Units 2010-2015
  • Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2010-2015
  • Table 13 Store-based Retailing Outlets by Channel: % Unit Growth 2010-2015
  • Table 14 Sales in Non-Store Retailing by Channel: Value 2010-2015
  • Table 15 Sales in Non-Store Retailing by Channel: % Value Growth 2010-2015
  • Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2010-2015
  • Table 17 Sales in Non-Grocery Specialists by Channel: Value 2010-2015
  • Table 18 Non-Grocery Specialists Outlets by Channel: Units 2010-2015
  • Table 19 Sales in Non-Grocery Specialists by Channel: % Value Growth 2010-2015
  • Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2010-2015
  • Table 21 Retailing GBO Company Shares: % Value 2011-2015
  • Table 22 Retailing GBN Brand Shares: % Value 2012-2015
  • Table 23 Store-based Retailing GBO Company Shares: % Value 2011-2015
  • Table 24 Store-based Retailing GBN Brand Shares: % Value 2012-2015
  • Table 25 Store-based Retailing LBN Brand Shares: Outlets 2012-2015
  • Table 26 Non-Store Retailing GBO Company Shares: % Value 2011-2015
  • Table 27 Non-Store Retailing GBN Brand Shares: % Value 2012-2015
  • Table 28 Non-Grocery Specialists GBO Company Shares: % Value 2011-2015
  • Table 29 Non-Grocery Specialists GBN Brand Shares: % Value 2012-2015
  • Table 30 Non-Grocery Specialists LBN Brand Shares: Outlets 2012-2015
  • Table 31 Non-Grocery Specialists LBN Brand Shares: Selling Space 2012-2015
  • Table 32 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2015-2020
  • Table 33 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020
  • Table 34 Forecast Sales in Store-based Retailing by Channel: Value 2015-2020
  • Table 35 Forecast Store-based Retailing Outlets by Channel: Units 2015-2020
  • Table 36 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2015-2020
  • Table 37 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2015-2020
  • Table 38 Forecast Sales in Non-Store Retailing by Channel: Value 2015-2020
  • Table 39 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020
  • Table 40 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2015-2020
  • Table 41 Forecast Sales in Non-Grocery Specialists by Channel: Value 2015-2020
  • Table 42 Forecast Non-Grocery Specialists Outlets by Channel: Units 2015-2020
  • Table 43 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020
  • Table 44 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020

DEFINITIONS

Store-based retailing

Non-store retailing

SOURCES

  • Summary 2 Research Sources

Segmentation

This market research report includes the following:

  • Vending
    • Packaged Drinks Vending
    • Packaged Foods Vending
    • Personal Hygiene Products Vending
    • Tobacco Products Vending
    • Hot Drinks Vending
    • Traditional Toys and Games Vending
    • Other Products Vending

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares

Market size details:

  • Retail value retail selling price excl sales tax % growth
  • Retail value retail selling price excl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price excl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax % growth
  • Retail value retail selling price incl sales tax local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price incl sales tax per capita local currency, USD, EUR, GBP, CHF, JPY

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