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Venezuela

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Venezuela.

Venezuela StatisticsConsumer Lifestyles in Venezuela

Venezuela Country BriefingsFuture Demographics: Venezuela in 2030

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    100% Home Delivery/Takeaway in Venezuela

    May 2017

    A difficult macroeconomic climate, alongside rampant inflation, continued to affect consumer expectations, lowering consumption growth during 2016. The consumer mood has also been hampered by rising inflation. High inflation has eroded consumers’ ...

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    Country Report

    Cafés/Bars in Venezuela

    May 2017

    Panaderías solve many common and frequent needs in a one-stop venue, and these outlets are often conveniently located. They perform as a mix of bakery, fast food outlet, retail store and café. Prices, menus and environments are varied but are ...

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    Country Report

    Consumer Foodservice By Location in Venezuela

    May 2017

    Average value per transaction through non-standalone locations is typically higher than transaction value in consumer foodservice through standalone, especially in lodging and travel, as these types of outlets generally target higher-income groups. ...

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    Country Report

    Fast Food in Venezuela

    May 2017

    Since 2015, local companies have tried to find ways to overcome the environment of scarcity such as training local suppliers to meet quality standards related to ingredients. For example, Arcos Dorados de Venezuela CA started to focus on working with...

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    Country Report

    Full-Service Restaurants in Venezuela

    May 2017

    Full-service restaurants was strongly impacted by the crisis that all companies experienced in Venezuela. Venezuelans reduced their visits to restaurants as a strategy to purchase more basic goods and services and many companies were negatively ...

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    Country Report

    Consumer Foodservice in Venezuela

    May 2017

    In 2016, the Venezuelan economy continued to suffer from negative growth with real GPD expected to decline by 10% and one of the lowest real growth rates of Venezuela’s per capita gross income for major Latin American countries - according to ...

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    Country Report

    Self-Service Cafeterias in Venezuela

    May 2017

    Despite positive conditions in terms of demand, the channel recorded a decline in the number of outlets in 2016 of 23% due to the adverse factors affecting all consumer foodservice companies. Higher costs and severe difficulties in obtaining many ...

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    Country Report

    Street Stalls/Kiosks in Venezuela

    May 2017

    Street stalls/kiosks recorded current value growth of 270% in 2016, which was significantly higher than the 109% value CAGR recorded over the review period. Higher price increases allowed this positive performance. Independents held a share of 97% ...

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    Country Report

    Better For You Beverages in Venezuela

    May 2017

    The offering of better for you beverages continued to be limited to a small number of products, such as reduced sugar carbonates, reduced sugar fruit/vegetable juice and reduced sugar powder concentrates, while BFY reduced caffeine soft drinks and ...

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    Country Report

    Better For You Packaged Food in Venezuela

    May 2017

    Reduced fat remained the largest area in better for you (BFY) packaged food in 2016, accounting for an 84% share of retail value sales. Reduced fat dairy accounted for the bulk of sales, with fresh milk, shelf stable meat, seafood and vegetables, and...

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    Country Report

    Fortified/Functional Beverages in Venezuela

    May 2017

    Fortified/functional beverages is the most mature category of health and wellness beverages in Venezuela. Overall, it remained as the most dynamic in terms of new product launches in the past. However, due to an adverse business environment ...

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    Country Report

    Fortified/Functional Packaged Food in Venezuela

    May 2017

    FF packaged food is the largest and most mature category of health and wellness packaged food. Fortification with vitamins and minerals is an industry standard in some packaged food categories, such as baby food and breakfast cereals, rather than a ...

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    Country Report

    Free From in Venezuela

    May 2017

    Free from products remains undeveloped, with only a few product categories available in the country. Free from gluten is the largest category, followed by free from lactose products. Within free from gluten, there is only free from gluten pasta and ...

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    Country Report

    Naturally Healthy Beverages in Venezuela

    May 2017

    In 2016, naturally healthy beverages continued to decline in retail volume terms. This performance can be explained by a certain degree of maturity of the largest categories such as NH bottled water, as well as a lack of dynamism in terms of new ...

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    Country Report

    Naturally Healthy Packaged Food in Venezuela

    May 2017

    Expansion in naturally healthy packaged food remained adversely affected by a limited and erratic allocation of foreign exchange, which resulted in a narrow offering of both domestic and imported products. For instance, a fall in wheat imports led to...

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    Country Report

    Organic Beverages in Venezuela

    May 2017

    There were no visible sales of organic beverages in Venezuela in 2016....

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    Country Report

    Organic Packaged Food in Venezuela

    May 2017

    There were no visible sales of organic packaged food in Venezuela in 2016....

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    Country Report

    Health and Wellness in Venezuela

    May 2017

    A shortage of imported raw materials has resulted in a large number of health and wellness products recording volume declines in 2016, making it impossible to reverse the downward trend of 2012-2015. Until 2010, the government was able to supply the ...

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    Country Report

    Baby and Child-Specific Products in Venezuela

    Apr 2017

    Baby products are regarded as essential and non-replaceable; nonetheless, volume sales of baby and child-specific products contracted in 2016. Price controls, coupled with financial obstacles on importing raw materials, inputs and final products ...

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    Country Report

    Bath and Shower in Venezuela

    Apr 2017

    Bar soap is regarded as the most essential product in bath and shower and one of the most important in beauty and personal care. Nonetheless, the price regulations imposed by the Venezuelan government in 2012 adversely affected availability as, given...

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