print

Country Report

Russia Flag Vitamins and Dietary Supplements in Russia

| Pages: 43

Price: US$990

About this Report

Executive Summary

TRENDS

  • Vitamins and dietary supplements continued to grow steadily in 2014. Insufficient amounts of vitamins B, C, D, iron, calcium, selenium and iodine in most regions of Russia create stable demand for vitamins and dietary supplements. Nearly two-thirds of the overall population do not get enough vitamin A, B1 and B2, while only 20% of Russians consume sufficient daily amounts of calcium. In line with the health and wellness trend and due to increasing awareness of the lack of vitamins contained in food, Russians are increasingly turning to vitamins and dietary supplements on a regular basis. Manufacturers, for their part, are supporting sales through active marketing campaigns and the targeting of specific consumer groups.

COMPETITIVE LANDSCAPE

  • Evalar ZAO led vitamins and dietary supplements in 2014 with a 6% value share, closely followed by Pharmstandart OAO and Sandoz ZAO. The strong positions of these players can be attributed to their well-established and effectively promoted brands. Evalar ZAO offers a wide portfolio of brands and is present in many categories in vitamins and dietary supplements. Its leading brands Turboslim, Fitolax and Ovesol are present in weight loss supplements, laxatives and combination dietary supplements, respectively.

PROSPECTS

  • Vitamins and dietary supplements is set to post a value CAGR of 6% at constant 2014 prices over the forecast period. Growing demand for a legal industry is becoming more evident as consumers become more aware of various vitamins and dietary supplements and the government supports production.

Samples (FAQs about samples):

doc_pdf.png Sample Vitamins and Dietary Supplements Market Research Report

doc_excel_table.png Sample Vitamins and Dietary Supplements Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Vitamins and Dietary Supplements industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vitamins and Dietary Supplements industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vitamins and Dietary Supplements in Russia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Vitamins and Dietary Supplements in Russia?
  • What are the major brands in Russia?
  • Which dietary supplement grew the fastest in the past year?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

Vitamins and Dietary Supplements in Russia - Category Analysis

HEADLINES

TRENDS

VITAMINS

DIETARY SUPPLEMENTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Summary 1 Dietary Supplements: Brand Ranking by Positioning 2014
  • Summary 2 Multivitamins: Brand Ranking by Positioning 2014
  • Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2009-2014
  • Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2009-2014
  • Table 3 Sales of Multivitamins by Positioning: % Value 2009-2014
  • Table 4 Sales of Dietary Supplements by Positioning: % Value 2009-2014
  • Table 5 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2010-2014
  • Table 6 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2011-2014
  • Table 7 LBN Brand Shares of Vitamins: % Value 2011-2014
  • Table 8 LBN Brand Shares of Dietary Supplements: % Value 2011-2014
  • Table 9 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2014-2019
  • Table 10 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2014-2019

Vitamins and Dietary Supplements in Russia - Company Profiles

Akrikhin OAO in Consumer Health (Russia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Akrikhin OAO: Key Facts
  • Summary 4 Akrikhin OAO: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 Akrikhin OAO: Competitive Position 2014

Akvion ZAO in Consumer Health (Russia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Akvion ZAO: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Akvion ZAO: Competitive Position 2014

Evalar ZAO in Consumer Health (Russia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Evalar ZAO: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 9 Evalar ZAO: Competitive Position 2014

Consumer Health in Russia - Industry Context

EXECUTIVE SUMMARY

Consumer health sees continuing strong value growth

Russia’s hosting of major sports events adds to consumer health development

Corporate landscape remains dynamic

Chemists/pharmacies likely to lose share in consumer health

Consumer health set to develop further despite the economic downturn

KEY TRENDS AND DEVELOPMENTS

Rising consumer health awareness stimulates growth

Government regulation in OTC continues to evolve

Local manufacturers looking for ways to compete

CITY KEY TRENDS AND DEVELOPMENTS

Moscow

St Petersburg

MARKET INDICATORS

  • Table 11 Consumer Expenditure on Health Goods and Medical Services: Value 2009-2014
  • Table 12 Life Expectancy at Birth 2009-2014

MARKET DATA

  • Table 13 Sales of Consumer Health by Category: Value 2009-2014
  • Table 14 Sales of Consumer Health by Category: % Value Growth 2009-2014
  • Table 15 Sales of Consumer Health by City: Value 2009-2014
  • Table 16 Sales of Consumer Health by City: % Value Growth 2009-2014
  • Table 17 NBO Company Shares of Consumer Health: % Value 2010-2014
  • Table 18 LBN Brand Shares of Consumer Health: % Value 2011-2014
  • Table 19 Distribution of Consumer Health by Format: % Value 2009-2014
  • Table 20 Distribution of Consumer Health by Format and Category: % Value 2014
  • Table 21 Forecast Sales of Consumer Health by Category: Value 2014-2019
  • Table 22 Forecast Sales of Consumer Health by Category: % Value Growth 2014-2019
  • Table 23 Forecast Sales of Consumer Health by City: Value 2014-2019
  • Table 24 Forecast Sales of Consumer Health by City: % Value Growth 2014-2019

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

  • Summary 10 OTC: Switches 2012-2014

SOURCES

  • Summary 11 Research Sources

Segmentation

This market research report includes the following:

  • Vitamins and Dietary Supplements
    • Dietary Supplements
      • Combination Dietary Supplements
      • Herbal/Traditional Dietary Supplements
        • Combination Herbal/Traditional Dietary Supplements
        • Echinacea
        • Evening Primrose Oil
        • Garlic
        • Ginkgo Biloba
        • Ginseng
        • St John's Wort
        • Other Herbal/Traditional Dietary Supplements
          • Hawthorn
          • Motherwort
          • Rosehip
          • Sabelnik
          • Topinambur
      • Non-Herbal/Traditional Dietary Supplements
        • Co-Enzyme Q10
        • Combination Non-Herbal/Traditional Dietary Supplements
        • Eye Health Supplements
        • Fish Oils/Omega Fatty Acids
          • Fish Oils
            • Cod Liver Oil
            • Other Fish Oils
          • Omega-3-6-9 (Fish and Non-Fish)
        • Glucosamine
        • Minerals
          • Calcium Supplements
          • Mineral Supplements
        • Probiotic Supplements
        • Protein Supplements
        • Other Non-Herbal/Traditional Dietary Supplements
          • Glycine
          • Yeast
          • Other Other Non-Herbal/Traditional Dietary Supplements
    • Paediatric Vitamins and Dietary Supplements
    • Tonics and Bottled Nutritive Drinks
    • Vitamins
      • Multivitamins
      • Single Vitamins
        • Vitamin A
        • Vitamin B
        • Vitamin C
        • Vitamin D
        • Vitamin E
        • Other Single Vitamins

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Positioning
  • Analysis by Type
  • Herbal/Traditional vs Standard
  • Pricing

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here