print

Country Report

Italy Flag Weight Management in Italy

Price: US$900

About this Report

Executive Summary

TRENDS

  • The most important trend affecting weight management products in Italy in 2013 was the increasing attention paid to the quality of ingredients in meal replacement slimming. This is by far the biggest category in weight management in Italy, accounting for a 67% share of value sales in 2013. These products tend to be effective in terms of limiting calorie intake and offering balanced nutrition. However, in some cases, weight management products can contain ingredients such as hydrogenated fat and additives such as E320 and E321. Consumers are paying increasing attention to ingredients and in 2013 appreciated more naturally-positioned products.

COMPETITIVE LANDSCAPE

  • Herbalife continued to lead weight management in Italy in 2013 with a 37% share of value sales. The direct selling company has around 80 employees in Italy and is becoming increasingly important; for example, in 2011 it opened a centre in Rome which organises events and meetings with experts in the field of nutrition and health. Herbalife's portfolio in weight management includes the Formula 1 and Herbalife brands. Other major brands in the Italian market include Pesoforma from Nutrition & Santé and Kilocal from Pool Pharma.

PROSPECTS

  • Weight management is expected to continue to enjoy positive growth over the forecast period, recording a value CAGR of 3% at constant 2013 prices. It is likely that Italian consumers will increasingly demand more naturally-positioned products and will be careful to avoid products containing unhealthy ingredients such as hydrogenated fats and E-numbers.

Samples (FAQs about samples):

doc_pdf.png Sample Slimming Products Market Research Report

doc_excel_table.png Sample Slimming Products Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Slimming Products industry in Italy with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Slimming Products industry in Italy, our research will save you time and money while empowering you to make informed, profitable decisions.

The Slimming Products in Italy market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Slimming Products in Italy?
  • What are the major brands in Italy?
  • What is the market size of Slimming Products in Italy?
  • What are the major brands in Italy?
  • Do consumers prefer appetite suppressants, blockers, burners, or craving suppressants?
  • Are slimming teas popular in Italy?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

Weight Management in Italy - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Weight Management by Category: Value 2008-2013
  • Table 2 Sales of Weight Management by Category: % Value Growth 2008-2013
  • Table 3 NBO Company Shares of Weight Management: % Value 2009-2013
  • Table 4 LBN Brand Shares of Weight Management: % Value 2010-2013
  • Table 5 Forecast Sales of Weight Management by Category: Value 2013-2018
  • Table 6 Forecast Sales of Weight Management by Category: % Value Growth 2013-2018

Weight Management in Italy - Company Profiles

Aboca SpA in Consumer Health (Italy)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Aboca SpA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 Aboca SpA: Competitive Position 2013

Consumer Health in Italy - Industry Context

EXECUTIVE SUMMARY

Consumer health benefits slightly from recent legislation

Consumers reduce spending on less essential products while prevention and wellbeing remain high on their agendas

Private label explores new areas

Parapharmacies and health corners gaining ground in the retail landscape

Italian consumer health set to record a flat value CAGR over the forecast period

KEY TRENDS AND DEVELOPMENTS

OTC category benefits from a wider product offer and unit price increases in 2013

Greater attention paid to prevention and wellbeing despite the ongoing economic crisis

The attraction of lower unit prices offered by new retail channels

Private label explores new product areas while generics remain a niche in Italy

MARKET INDICATORS

  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
  • Table 8 Life Expectancy at Birth 2008-2013

MARKET DATA

  • Table 9 Sales of Consumer Health by Category: Value 2008-2013
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2008-2013
  • Table 11 NBO Company Shares of Consumer Health: % Value 2009-2013
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2010-2013
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2008-2013
  • Table 14 Distribution of Consumer Health by Format: % Value 2008-2013
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2013
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2013-2018
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

Switches

  • Summary 3 OTC: Switches 2011-2013

SOURCES

  • Summary 4 Research Sources

Segmentation

This market research report includes the following:

  • Weight Management
    • Meal Replacement Slimming
    • OTC Obesity
    • Slimming Teas
    • Weight Loss Supplements
    • Other Slimming Products

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here