Wine market research

Euromonitor has the world’s most comprehensive research on the wine category within the alcoholic drinks industry. We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data.

Euromonitor data and market analysis cultivates your organization’s awareness of the wine market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our wine market research answer questions such as:

What is the market size of wine?
What are the major brands in wine?
How do sales of new world wine perform in comparisons to old world wine?
Which countries are the main wine exporters and importers?
Is wine mainly consumed in on- or off-trade channels?
Have other sparkling wines like cava and prosecco benefited during the recession at the cost of champagne?

Filter Results

Total: (102)

Country Report

Wine in Serbia

Many years without investment in wine and economic isolation means that Serbian wines tend to be of low quality. In addition, wine consumption is declining and stood at just 6 litres per capita in 2011. Although the state has subsidised the ...

Feb 2012 | $900| Add to cart | View details ›

Country Report

Wine in Italy

In 2011, consumers continued to choose easy-to-drink wines, characterised by a lower alcohol content, and with easy-to-read and to understand labels/denominations. The trend is clearly towards sparkling wines. Champagne and spumante did well, but ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Wine in Chile

The Chilean wine industry is experiencing a period of stagnation. After the crisis in 2009 and the earthquake in 2010 the wine industry has not been able to recover completely. It is well known that wine consumption has been declining for years, in ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Wine in Japan

Wine, which had been declining since 1999, demonstrated growth for the first time in 13 years in 2011, increasing by 1% in volume terms. Growth was due to a lower decrease of sake and a good performance by still light grape wine. Sake, although ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Wine in Canada

Wine continued to do well in Canada in 2011. Volume of sales increased to 478 million litres, registering a healthy 5% growth, whilst value sales reached C$9.8 billion, an 8% increase in current terms from 2010.

Jan 2012 | $900| Add to cart | View details ›

Country Report

Wine in Costa Rica

The economic recovery process has positively impacted wine sales in Costa Rica, as consumers continue becoming interested in learning more about the characteristics of the products, which has benefited the further development of the local wine ...

Jan 2012 | $900| Add to cart | View details ›

Company Profile

Bacardi & Co Ltd in Wine

Bacardi saw its global ranking in wine fall by one place in 2011, to 11th. The company’s wine portfolio, primarily focused on the Martini brand, continues to see volumes stagnate due to the company’s heavy focus on its mature core markets. The ...

Jan 2012 | $525| Add to cart | View details ›

Country Report

Wine in Brazil

Top leading wine manufacturers have invested mainly in C economic segment consumers because they represent a key driver of increasing consumption, mainly in still light grape wine for the forecast period. Additionally, main importers such as Expand ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Wine in New Zealand

During 2011 the wine over-supply issue continued to impact New Zealand, with cheaper domestic and imported wine flooding the country. This led to significant trading down on the part of consumers from higher quality to lower quality wine during the ...

Jan 2012 | $900| Add to cart | View details ›

Country Report

Wine in Georgia

In Georgia, there is a significant difference between casting wine (wine in bulk) and wine packaged in bottles. Although it is often the same wine, the difference in price to final consumer is rather considerable. The price of bottled wine exceeds ...

Jan 2012 | $900| Add to cart | View details ›