Women's underwear has experienced significant growth in the UK, with a notable surge in the popularity of shapewear. Shapewear has become a staple in many women's wardrobes, driven by the desire for body confidence, a sleek silhouette, and versatile styling options.
The impact of resale and rental platforms on womenswear in the UK is poised to continue evolving in the coming years, reflecting a fundamental shift in consumers’ attitudes towards sustainability and mindful consumption. These platforms, characterised by the likes of Depop, Vestiaire Collective, and HURR Collective, offer a sustainable alternative to traditional retail by allowing consumers to buy, sell, or rent pre-owned clothing.
The continued impact of sustainability is profoundly influencing womenswear in the UK, with a heightened focus on eco-friendly practices and ethical sourcing. Consumers are increasingly prioritising brands that demonstrate a commitment to environmental responsibility, prompting many fashion retailers to reassess their supply chains, production processes, and material choices.
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Understand the latest market trends and future growth opportunities for the Womenswear industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Womenswear industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Womenswear
This is the aggregation of women's outerwear and women's underwear, nightwear and swimwear.
See All of Our DefinitionsThis report originates from Passport, our Womenswear research and analysis database.
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