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Wound treatments market research

Euromonitor has the world’s most comprehensive research on the wound treatments category within the consumer health industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the wound treatments market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our wound treatments market research answer questions such as:

  • What is the market size of wound treatments?
  • What are the major brands in wound treatments?
  • What novel technologies are being used in sticking plasters/adhesive bandages?

results

 

Country Report

Wound Care in the United Arab Emirates

The wound care category started showing more sophistication towards the end of the review period in terms of catering to consumers’ needs, either with value additions for older consumers or special characters for younger ones. First, manufacturers ...

Nov 2011 | $900| Add to cart | View details

Country Report

Wound Care in Saudi Arabia

Strong growth in wound care continued to be supported by Johnson & Johnson’s advertising investment towards the end of the review period. In 2009 and 2010, the company notably invested in frequent TV advertising for Band-Aid Aloe Vera and Band-Aid ...

Nov 2011 | $900| Add to cart | View details

Country Report

Wound Care in the Netherlands

Wound care registered healthy growth in 2010, considering the maturity of the category in the Netherlands. Manufacturers encouraged consumers to shift to more modern and expensive products, promoting formulas which claim faster relief and cure ...

Oct 2011 | $900| Add to cart | View details

Country Report

Wound Care in Slovenia

The amount of live births in 2009 was a full 20% higher than the number in 2000. The number of small children in the populace has had a positive effect on sales of wound care items, particularly sticking plasters.

Oct 2011 | $900| Add to cart | View details

Country Report

Wound Care in Serbia

Wound care saw growth rates drop towards the end of the review period, as the economic downturn resulted in many consumers buying these products only when needed. There was also a shift towards cheaper products, with first aid kits notably seeing ...

Oct 2011 | $900| Add to cart | View details

Country Report

Wound Care in Romania

Wound treatments did not gain significant share within consumer healthcare in 2010. The fact that household usage was for minor wounds, and major cases were treated by specialists in hospitals or polyclinics, volume growth was limited. The value ...

Oct 2011 | $900| Add to cart | View details

Country Report

Wound Care in Spain

Spain’s deep economic crisis was the main factor shaping sales of wound care in 2010. The drop in the average disposable income has resulted in Spaniards looking for ways to save money. One means is shifting from branded products to private label ...

Sep 2011 | $900| Add to cart | View details

Country Report

Wound Care in Macedonia

Wound care benefited from widening distribution towards the end of the review period, with these products gaining an increasing distribution presence in supermarkets/hypermarkets and “other” grocery retailers. This trend was notably driven by players...

Sep 2011 | $900| Add to cart | View details

Country Report

Wound Care in Ukraine

The impact of the economic downturn could clearly be seen in 2009. The year saw strong growth for gauze, tape and “other” wound care at 28% in current value terms and just 1% growth for sticking plasters/adhesive bandages. Consumers increasingly ...

Sep 2011 | $900| Add to cart | View details

Country Report

Wound Care in Tunisia

Wound care remained a small market in value and the bulk of sales come from economy products and generics which have a low unit price. The main issue for the sector is the limited availability of product innovations in pharmacies as there is always a...

Sep 2011 | $900| Add to cart | View details

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