32 pages, Jan 2011
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Yamada Denki is Japan’s leading electronics and appliance specialist retailer. This profile investigates how despite an ageing population and a contracting economy, the company feels that growth remains in Japan. The profile’s main focus is on Yamada’s success in Japan and the key lessons that other retailers can learn from. However, the report is also forward looking and as Yamada opens its first store in China, Euromonitor International investigates what awaits it in the Chinese market.
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Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.