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Yemen

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Yemen.

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    Megatrends

    Healthy Living: The New Face of Healthy Ageing

    Dec 2017

    A growing ageing population is both an economic challenge and a business opportunity. As populations age, life’s milestones are deferred, and more people in the later stages of life assume the typical responsibilities of their younger counterparts, ...

    US$1,325
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    Megatrends

    Ethical Consumer: Mindful Consumerism

    Dec 2017

    Increasing awareness around ethical and environmental issues is driving the rise in mindful consumption. Although interest in ethical living is higher in emerging markets, it is still developed economies that lead the commercialisation of ...

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    Megatrends

    Experience More Across the Customer Journey

    Dec 2017

    In the age of digital transformation, consumers strive to experience more across the customer journey. To meet consumers’ expectations, brands need to take a consumer-centric view, looking at each touchpoint in the path to purchase and after, to ...

    US$1,325
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    Country Profile

    Yemen: Country Profile

    Jul 2017

    The on-going conflict continues to pose serious problems depsite a modest recovery in 2017. The broadened conflict has led to widespread disruptions of economic activities and destruction of infrastructure. Oil and gas exports have slowed sharply. ...

    US$150
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    Markets of the Future

    Markets Of The Future in Yemen

    Jun 2014

    Euromonitor International identifies Yemen as one of the 20 Markets of the Future that will offer the most opportunities for consumer goods companies globally. The country is one of the fastest growing and most promising economies in the Middle East;...

    US$1,900
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    Country Report

    Travel and Tourism in Yemen

    Jul 2013

    The unrest and difficult security situation in Yemen has been affecting the country for years, and is not a new development. That said, the 2011 revolution took a heavy toll on the travel and tourism industry, as violence erupted in several areas, ...

    US$660
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