Retail volume sales of yoghurt and sour milk products with proteins will continue to be a niche in Uruguay, targeted at consumers with high purchasing power and sold exclusively at modern grocery retailers in key cities. Compared to regular options, yoghurt products with protein are very expensive for the majority of the population.
Plain yoghurt is expected to be the most dynamic category in retail volume terms over the forecast period. Growing health consciousness is increasing the popularity of plain yoghurt in cooking, as a healthier and nutritious alternative to cream.
In 2023, the government is analysing the possibility of bringing favourable tax breaks and loans to multinationals in order to compete with Cooperativa Nacional de Productores de Leche (Conaprole) over the forecast period. Despite this, Conaprole is expected to maintain its lead in yoghurt in the short term, although its position in the category could be threatened.
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This is the aggregation of sour milk products and yoghurt. Note: Plant-based yoghurt and sour milk products should be excluded from this category and tracked under plant-based yoghurt.
See All of Our DefinitionsThis report originates from Passport, our Yoghurt and Sour Milk Products research and analysis database.
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