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Country Report

100% Home Delivery/Takeaway in

100% Home Delivery/Takeaway in Denmark

19 pages, Apr 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Online ordering enjoys strong growth

Increased interest in easy ordering and convenience is influencing 100% home delivery/takeaway. With digital development, online ordering reached its highest in 2017 and intensified competition between foodservice providers.

Third party popularity increases

With the increasing popularity of third party platforms, many different foodservice providers joined them in 2017. Third party platforms include not just 100% home delivery/takeaway players, but also fast food and full-service restaurants.

Combination of high-quality food and convenience has potential in the category

With busier lifestyles and increased interest in easy and healthy meal options, the category has seen increased demand for gourmet and nutritious food. Traditionally, burger and pizza outlets and some Asian-style takeaway outlets have dominated this category, but the focus on healthier options has intensified.

COMPETITIVE LANDSCAPE

Diverse performance in chained 100% home delivery/takeaway

In pizza 100% home delivery/takeaway, the chained players Domino’s Pizza and Gastronomia Italiana both increased their shares. Even though the trend for healthy food keeps increasing, pizza delivery/takeaway remains among the top options in Denmark.

Domino’s Pizza leads

The chained player Domino’s Pizza led the category with highest value share in 2017. Even though the company focuses on pizza, which is generally not a healthy food option, the chain follows trends and attracts customers.

Retailers join the competition

100% home delivery/takeaway is a mature category but changing consumption patterns require foodservice providers to react quickly. Grocery retailers, facing growing competition from consumer foodservice, are actively expanding their quickly prepared food and takeaway meal options, which is one of the threats to the category.

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100% Home Delivery/Takeaway Sample Report 100% Home Delivery/Takeaway Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the 100% Home Delivery/Takeaway industry in Denmark with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the 100% Home Delivery/Takeaway industry in Denmark, our research will save you time and money while empowering you to make informed, profitable decisions.

The 100% Home Delivery/Takeaway in Denmark market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of 100% Home Delivery/Takeaway in Denmark?
What are the major brands in Denmark?
What is the most popular cuisine type in home delivery/takeaway in Denmark?
How have independent pizza 100% home delivery/takeaway brands competed against chained brands?
What new products have seen the most success for pizza or other types of 100% home delivery/takeaway operators?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Foodservice market research database.

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100% Home Delivery/Takeaway in Denmark - Category analysis

HEADLINES

PROSPECTS

Online ordering enjoys strong growth

Third party popularity increases

Combination of high-quality food and convenience has potential in the category

COMPETITIVE LANDSCAPE

Diverse performance in chained 100% home delivery/takeaway

Domino’s Pizza leads

Retailers join the competition

CATEGORY DATA

Table 1 100% Home Delivery/Takeaway by Category: Units/Outlets 2012-2017
Table 2 Sales in 100% Home Delivery/Takeaway by Category: Number of Transactions 2012-2017
Table 3 Sales in 100% Home Delivery/Takeaway by Category: Foodservice Value 2012-2017
Table 4 100% Home Delivery/Takeaway by Category: % Units/Outlets Growth 2012-2017
Table 5 Sales in 100% Home Delivery/Takeaway by Category: % Transaction Growth 2012-2017
Table 6 Sales in 100% Home Delivery/Takeaway by Category: % Foodservice Value Growth 2012-2017
Table 7 GBO Company Shares in Chained 100% Home Delivery/Takeaway: % Foodservice Value 2013-2017
Table 8 GBN Brand Shares in Chained 100% Home Delivery/Takeaway: % Foodservice Value 2014-2017
Table 9 Forecast 100% Home Delivery/Takeaway by Category: Units/Outlets 2017-2022
Table 10 Forecast Sales in 100% Home Delivery/Takeaway by Category: Number of Transactions 2017-2022
Table 11 Forecast Sales in 100% Home Delivery/Takeaway by Category: Foodservice Value 2017-2022
Table 12 Forecast 100% Home Delivery/Takeaway by Category: % Units/Outlets Growth 2017-2022
Table 13 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Transaction Growth 2017-2022
Table 14 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Foodservice Value Growth 2017-2022

Consumer Foodservice in Denmark - Industry Overview

EXECUTIVE SUMMARY

Further solid growth in consumer foodservice

High-quality food with convenient ordering is in demand

Fierce competition remains

Independent outlets lead consumer foodservice in Denmark

Positive future expected with innovation in gastronomy

MARKET DATA

Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2012-2017
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2012-2017
Table 17 Consumer Foodservice by Independent vs Chained: Units/Outlets 2012-2017
Table 18 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2017
Table 19 Sales in Consumer Foodservice by Eat-In vs Delivery and To-Go: % Foodservice Value 2012-2017
Table 20 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2012-2017
Table 21 Sales in Consumer Foodservice by Food vs Drinks Split by Type: % Foodservice Value 2017
Table 22 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2013-2017
Table 23 Sales in Consumer Foodservice by Location: % Foodservice Value 2012-2017
Table 24 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2013-2017
Table 25 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2014-2017
Table 26 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2017
Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2017-2022
Table 28 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2017-2022

Megatrends

Country Report

100% Home Delivery/Takeaway in Denmark

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Online ordering enjoys strong growth

Third party popularity increases

Combination of high-quality food and convenience has potential in the category

COMPETITIVE LANDSCAPE

Diverse performance in chained 100% home delivery/takeaway

Domino’s Pizza leads

Retailers join the competition

Samples

Overview

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Table of Contents

100% Home Delivery/Takeaway in Denmark - Category analysis

HEADLINES

PROSPECTS

Online ordering enjoys strong growth

Third party popularity increases

Combination of high-quality food and convenience has potential in the category

COMPETITIVE LANDSCAPE

Diverse performance in chained 100% home delivery/takeaway

Domino’s Pizza leads

Retailers join the competition

CATEGORY DATA

Consumer Foodservice in Denmark - Industry Overview

EXECUTIVE SUMMARY

Further solid growth in consumer foodservice

High-quality food with convenient ordering is in demand

Fierce competition remains

Independent outlets lead consumer foodservice in Denmark

Positive future expected with innovation in gastronomy

MARKET DATA

SOURCES

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