Facing supply chain issues and raw materials inflation, Akzo Nobel slightly underperformed the home paint market over 2019-2022, owing in part to significant price increases. Focused on improving profitability in uncertain times, beyond cost cutting, the company is aiming to optimise growth in emerging markets, and to streamline its operations. Product messaging supports the wellness trend, with paint solutions to meet consumer demand regarding hygiene, pollutants and pests.
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Euromonitor International's report on Akzo Nobel NV delivers a detailed strategic analysis of the company's business, examining its performance in the Home and Garden market and the global economy. Company and market share data provide a detailed look at the financial position of Akzo Nobel NV, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Akzo Nobel NV.
Euromonitor International's company profile reports are written by our Home and Garden research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
This project has a strict focus on sales to consumers only. Trade and professional sales are excluded. Home and garden refers to gardening, home improvement, homewares and home furnishings.
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