In September 2010 Unilever announced its agreement to acquire Alberto-Culver, giving Unilever access to the TRESemmé, Alberto VO5, St Ives and Simple brands. This profile examines the reasons behind the acquisition and the potential benefits that can be gained.
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Euromonitor International's report on Alberto-Culver Co delivers a detailed strategic analysis of the company's business, examining its performance in the Sun Care market and the global economy.
Company and market share data provide a detailed look at the financial position of Alberto-Culver Co, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Alberto-Culver Co.
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