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Strategy Briefing

Alcoholic Drinks: Quarterly Statement Q4

27 pages, Dec 2017

US$1,325

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About This Report

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

The introduction of new travel routes, growing tourist flows and competitive pricing have led to an expanding number of travellers in Asia Pacific. Heavy investments in commercial aircraft fleets and infrastructure, in addition to cooperation with international airlines, are providing a boost for travel demand in this part of the world. The entrance of new players and rising consumer incomes are driving further growth.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Baseline projections remain solid, minor upgrades paint more positive picture

While the forecast model provides constant updates on the latest macro factors and drivers, Euromonitor International’s initial forecasts remain strong, with only minor amendments in a small number of categories and markets.

Fittingly, other sparkling wine and champagne rise as two of the categories set to witness (minimally) improved performance

As macro-economic headwinds appear to have subsided, sparkling wines are gaining on the back of the built up momentum. Other sparkling wines are of even higher interest because they best positioned to capitalise on any significant downturn down the road, on the back of their ideal value-for-money proposition.

A severe US downturn, a hard Chinese landing and the no-deal Brexit scenario…

… remain the three key risk scenarios in the short to medium term. They all have the potential to be disruptive for their respective countries/regions but also for global alcoholic drinks sales. While initial estimates do not point to cataclysmic downgrades, the inherent danger of such scenarios should not be underestimated.

However, black swan events remain probable and geographic and product diversification are still essential

While current market forces appear to be favourable, downside risks have only been momentarily side-lined and cyclical macro headwinds will inevitably resurface in the short to medium term.

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Introduction

Scope

Macro Update

Executive summary

GDP forecasts: revisions over last quarter

Global risk scenarios

Major macro risks for the alcoholic drinks industry

Forecast Update

Key findings

Baseline projections hold steady, minor overshoot of expectations

Upgrades: Bring out the bubbly?

Downgrades take a back seat

Other sparkling wine shines brighter

UK: Middle class under pressure and reaching for the bubbly

Companies Sparkling under the spotlight

A quarter of buoyancy for a cocktail of opportunities

Mix turns sweeter but bitter hints remain

Scenarios: Will policy trump momentum in the US?

Scenarios: China: beware of booms that can lead to busts

Scenarios: Brexit cliff-edge draws near

What underscores revisions in Euromonitor International ’ s forecasts?

Recommendations

About our Industry Forecast Models

About Euromonitor International ’ s Industry Forecast Model

Soft drivers and the Industry Forecast Model

Key applications for Industry Forecast Models

Why buy this report?

Want to find out more about this report?

Request more information

Megatrends

Strategy Briefing

Alcoholic Drinks: Quarterly Statement Q4

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Baseline projections remain solid, minor upgrades paint more positive picture

Fittingly, other sparkling wine and champagne rise as two of the categories set to witness (minimally) improved performance

A severe US downturn, a hard Chinese landing and the no-deal Brexit scenario…

However, black swan events remain probable and geographic and product diversification are still essential

Want to find out more about this report?

Table of Contents

Introduction

Scope

Macro Update

Executive summary

GDP forecasts: revisions over last quarter

Global risk scenarios

Major macro risks for the alcoholic drinks industry

Forecast Update

Key findings

Baseline projections hold steady, minor overshoot of expectations

Upgrades: Bring out the bubbly?

Downgrades take a back seat

Other sparkling wine shines brighter

UK: Middle class under pressure and reaching for the bubbly

Companies Sparkling under the spotlight

A quarter of buoyancy for a cocktail of opportunities

Mix turns sweeter but bitter hints remain

Scenarios: Will policy trump momentum in the US?

Scenarios: China: beware of booms that can lead to busts

Scenarios: Brexit cliff-edge draws near

What underscores revisions in Euromonitor International ’ s forecasts?

Recommendations

About our Industry Forecast Models

About Euromonitor International ’ s Industry Forecast Model

Soft drivers and the Industry Forecast Model

Key applications for Industry Forecast Models

Why buy this report?

Want to find out more about this report?

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