Algeria

The ongoing economic hardship, deepened first by the impact of COVID-19 and then by the global crisis, is leading to rising inflation and the depreciation of the Algerian dinar. This is driving a decline in disposable income levels and, therefore, a…

After the COVID-19 pandemic, the start of the war in Ukraine in 2022 led to severe economic hardship in Algeria, with inflation rates surging. Fragrances recorded weaker retail volume growth in this year due to the worsening economic conditions and…

Direct selling has evolved in the recent review period, with sellers turning to social media and online marketplaces. This switch to e-commerce was stimulated by the era of COVID-19, when consumers and players alike were forced to embrace online…

All members of retail tissue were impacted by economic uncertainty and rising price sensitivity in 2022, as retail tissue products can be often replaced by consumers employing a more measured approach to their spending. 2022 thus saw negative volume…

Ice cream is a hugely popular snack in Algerian, accounting for significant value sales, and is, in fact, one of the most popular snacks in Algeria, with volume sales supported by a hot climate. Despite this, in comparison to the previous year, ice…

Oral care saw slower retail volume growth in 2022 compared to 2021, although current value growth was still high due to sharp price increases. Despite consumers’ declining purchasing power, volume sales of oral care witnessed a solid performance.…

The ongoing economic hardship in Algeria was exacerbated by the start of the war in Ukraine leading to rising inflation and the depreciation of the Algerian dinar in 2022. With levels of disposable income being squeezed, affordability became a…

Sales of wine saw a significant decline in volume terms in 2020 due to lockdown and foodservice closures as a result of COVID-19. In 2021, given the importance attached to the social and celebratory aspect of wine drinking, the recovery of the…

Demand for sun care rebounded in 2022 as holiday travel resumed in the country alongside the return of international travel. Sun protection is not deemed a real necessity by Algerians, but manufacturers are helping to drive awareness of the…

Wipes in Algeria remained limited to personal wipes is 2022 as local consumers do not regard home care wipes and floor cleaning systems as essential products. Due to this perception, volume sales growth was sluggish overall. Baby wipes were the…

While toilet care registered double-digit value growth, volume growth was much more modest and this was in spite of population growth. Global inflationary pressures, mainly due to the war in Ukraine, which caused an energy crisis as well as shortages…

While polishes registered double-digit value growth, volume growth was more modest, and that was in spite of population growth. Global inflationary pressures, mainly due to the war in Ukraine, which caused an energy crisis as well as shortages in…

Although recording positive retail value growth, gum showed a declining performance in volume sales, with a slower volume growth rate compared to pre-pandemic rates. These results are due to the economic downturn, which is raising Algerians’ tendency…

Despite rising inflation, skin care witnessed a modest rise in volume growth in 2022. Consumer uptake of mass and premium products remained positive due to the growing popularity of skin care and as consumers continued to indulge in self-pampering,…

Colour cosmetics continued to make a strong recovery from the COVID-19 pandemic in 2022, with double-digit growth in current value sales. Lower purchasing power was an issue for much of the Algerian population in 2022, resulting in weaker retail…

Spirits returned to seeing positive volume growth in both 2021 and 2022, having experienced a year of decline in 2020, including a particularly steep fall in sales in the on-trade, due to the COVID-19 pandemic. In 2022, spirits saw on-trade growth…

Having seen a marked decline in 2020 as a result of the COVID-19 pandemic, beer volume sales continued recovering in Algeria by growing in 2022, with a similar positive growth rate as in 2021. In current value terms, the overall performance of beer…

Cigarettes showed only moderate retail volume growth in Algeria in 2022. The Algerian economy is witnessing rising inflation, which is eroding the purchasing power of lower and middle income consumer groups and reducing their expenditure on tobacco.…

While dishwashing registered double-digit value growth, volume growth was minimal and this was in spite of population growth. Global inflationary pressures, mainly due to the war in Ukraine, which caused an energy crisis as well as shortages in…

Following the outbreak of COVID-19, sales of snacks are continuing to recover in Algeria . However, this recovery is hampered by the uncertain economic climate, which is leading consumers to adapt their purchasing habits. Algeria, already fragile…