Alibaba Group Holding Ltd is a leading e-commerce company in China, and one of the fastest growing retailers globally. Alibaba has surpassed Amazon to become the largest e-commerce player in the world. The company continues to innovate and pilot new retail concepts in its home market, China, and to expand its e-commerce business in overseas markets. The COVID-19 pandemic has accelerated the development of e-commerce worldwide, fuelling the growth of e-commerce companies like Alibaba.
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Euromonitor International's report on Alibaba Group Holding Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy. Company and market share data provide a detailed look at the financial position of Alibaba Group Holding Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Alibaba Group Holding Ltd.
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