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Country Report

Clothing and Footwear Specialist Retailers in

Apparel and Footwear Specialist Retailers in Denmark

Jan 2019

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Shift to online shopping

Apparel and footwear specialist retailers saw the most marked decline amongst non-grocery specialist retailers in 2018 and is set to be the poorest performer over the forecast period. Store-based apparel and footwear sales are being hit particularly hard by the rise of internet retailing, as the product category is well-suited to the demands of e-commerce and is popular amongst the younger demographics that are the keenest online shoppers.

Focus on low pricing

The impact of difficult economic conditions and the expansion of economy-orientated retailers on Danish consumers’ perceptions of value-for-money are being consolidated by the rise of internet retailing, which offers aggressively low pricing and the capacity to compare prices across multiple retailers. In this environment, apparel and footwear specialist retailers with an image founded on affordability, such as H&M and Bestseller, are amongst the strongest performers.

Fewer stores with evolving roles

While some apparel and footwear specialist retailers, including Bestseller and Tøjeksperten, expanded their store networks in 2018, the channel’s overall store network witnessed ongoing decline. The fall in outlet numbers is being driven by the general shift in store-based retailers’ strategies towards the development of their online operations, a process that is set to continue during the forecast period, leading to further contraction of the store network.

COMPETITIVE LANDSCAPE

H&M retains lead

H&M Hennes & Mauritz retained the lead in apparel and footwear specialist retailers in 2018, having maintained a trend of year-on-year share growth throughout the review period. H&M’s relative strength in the market is founded on the appeal of its competitive pricing in an environment in which perceptions of value-for-money have been changed by challenging economic conditions, the expansion of discounters in grocery retailing and the rise of internet retailing.

New entrant in 2019

The Japanese apparel retailer, Uniqlo has announced plans to open its first store in the Danish market in spring 2019. The store, which is set to be located in Strøget, a pedestrian shopping zone in the centre of Copenhagen, will cover around 1,400 square metres and offer the company’s LifeWear concept products for men, women and children across three levels.

Domestic company shows strong growth

Domestic company, Bestseller, the second largest player in apparel and footwear specialist retailers, was amongst the strongest performers in the channel in 2018. The company operates multiple brands in the Danish market, including Vero Moda, Only, Jack Jones, Name It, Vila and Bianco Footwear.

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Apparel, Footwear Specialist Retailers Sample Apparel Specialist Retailers Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Clothing and Footwear Specialist Retailers industry in Denmark with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Clothing and Footwear Specialist Retailers industry in Denmark, our research will save you time and money while empowering you to make informed, profitable decisions.

The Clothing and Footwear Specialist Retailers in Denmark market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic number of stores, selling space and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How big is the Clothing and Footwear Specialist Retailers channel in Denmark?
Who are the leading retailers in Denmark?
How are clothing and footwear specialists competing against the grocers?
How is the internet affecting clothing and footwear specialists?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

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Apparel and Footwear Specialist Retailers in Denmark - Category analysis

HEADLINES

PROSPECTS

Shift to online shopping

Focus on low pricing

Fewer stores with evolving roles

COMPETITIVE LANDSCAPE

H&M retains lead

New entrant in 2019

Domestic company shows strong growth

CHANNEL DATA

Table 1 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 2 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 3 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2014-2018
Table 4 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2015-2018
Table 5 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2015-2018
Table 6 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2015-2018
Table 7 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 8 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023

Retailing in Denmark - Industry Overview

EXECUTIVE SUMMARY

Rapidly evolving retailing landscape

Targeting changing shopping habits

Salling Group takes the lead

Internet retailing continues dynamic expansion

Significant change ahead

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type

Physical retail landscape

Cash and carry

Seasonality

Christmas
Summer clothing

Payments and delivery

Emerging business models

MARKET DATA

Table 9 Sales in Retailing by Store-based vs Non-Store: Value 2013-2018
Table 10 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2013-2018
Table 11 Sales in Store-based Retailing by Channel: Value 2013-2018
Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2013-2018
Table 13 Store-based Retailing Outlets by Channel: Units 2013-2018
Table 14 Store-based Retailing Outlets by Channel: % Unit Growth 2013-2018
Table 15 Sales in Non-Store Retailing by Channel: Value 2013-2018
Table 16 Sales in Non-Store Retailing by Channel: % Value Growth 2013-2018
Table 17 Grocery Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 18 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 19 Sales in Grocery Retailers by Channel: Value 2013-2018
Table 20 Sales in Grocery Retailers by Channel: % Value Growth 2013-2018
Table 21 Grocery Retailers Outlets by Channel: Units 2013-2018
Table 22 Grocery Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 23 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2013-2018
Table 24 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 25 Sales in Non-Grocery Specialists by Channel: Value 2013-2018
Table 26 Sales in Non-Grocery Specialists by Channel: % Value Growth 2013-2018
Table 27 Non-Grocery Specialists Outlets by Channel: Units 2013-2018
Table 28 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2013-2018
Table 29 Mixed Retailers: Value Sales, Outlets and Selling Space 2013-2018
Table 30 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2013-2018
Table 31 Sales in Mixed Retailers by Channel: Value 2013-2018
Table 32 Sales in Mixed Retailers by Channel: % Value Growth 2013-2018
Table 33 Mixed Retailers Outlets by Channel: Units 2013-2018
Table 34 Mixed Retailers Outlets by Channel: % Unit Growth 2013-2018
Table 35 Retailing GBO Company Shares: % Value 2014-2018
Table 36 Retailing GBN Brand Shares: % Value 2015-2018
Table 37 Store-based Retailing GBO Company Shares: % Value 2014-2018
Table 38 Store-based Retailing GBN Brand Shares: % Value 2015-2018
Table 39 Store-based Retailing LBN Brand Shares: Outlets 2015-2018
Table 40 Non-Store Retailing GBO Company Shares: % Value 2014-2018
Table 41 Non-Store Retailing GBN Brand Shares: % Value 2015-2018
Table 42 Grocery Retailers GBO Company Shares: % Value 2014-2018
Table 43 Grocery Retailers GBN Brand Shares: % Value 2015-2018
Table 44 Grocery Retailers LBN Brand Shares: Outlets 2015-2018
Table 45 Grocery Retailers LBN Brand Shares: Selling Space 2015-2018
Table 46 Non-Grocery Specialists GBO Company Shares: % Value 2014-2018
Table 47 Non-Grocery Specialists GBN Brand Shares: % Value 2015-2018
Table 48 Non-Grocery Specialists LBN Brand Shares: Outlets 2015-2018
Table 49 Non-Grocery Specialists LBN Brand Shares: Selling Space 2015-2018
Table 50 Mixed Retailers GBO Company Shares: % Value 2014-2018
Table 51 Mixed Retailers GBN Brand Shares: % Value 2015-2018
Table 52 Mixed Retailers LBN Brand Shares: Outlets 2015-2018
Table 53 Mixed Retailers LBN Brand Shares: Selling Space 2015-2018
Table 54 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2018-2023
Table 55 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2018-2023
Table 56 Forecast Sales in Store-based Retailing by Channel: Value 2018-2023
Table 57 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2018-2023
Table 58 Forecast Store-based Retailing Outlets by Channel: Units 2018-2023
Table 59 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2018-2023
Table 60 Forecast Sales in Non-Store Retailing by Channel: Value 2018-2023
Table 61 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2018-2023
Table 62 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 63 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 64 Forecast Sales in Grocery Retailers by Channel: Value 2018-2023
Table 65 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2018-2023
Table 66 Forecast Grocery Retailers Outlets by Channel: Units 2018-2023
Table 67 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 68 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 69 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 70 Forecast Sales in Non-Grocery Specialists by Channel: Value 2018-2023
Table 71 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2018-2023
Table 72 Forecast Non-Grocery Specialists Outlets by Channel: Units 2018-2023
Table 73 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2018-2023
Table 74 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2018-2023
Table 75 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 76 Forecast Sales in Mixed Retailers by Channel: Value 2018-2023
Table 77 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2018-2023
Table 78 Forecast Mixed Retailers Outlets by Channel: Units 2018-2023
Table 79 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2018-2023

Megatrends

Country Report

Apparel and Footwear Specialist Retailers in Denmark

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Shift to online shopping

Focus on low pricing

Fewer stores with evolving roles

COMPETITIVE LANDSCAPE

H&M retains lead

New entrant in 2019

Domestic company shows strong growth

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Apparel and Footwear Specialist Retailers in Denmark - Category analysis

HEADLINES

PROSPECTS

Shift to online shopping

Focus on low pricing

Fewer stores with evolving roles

COMPETITIVE LANDSCAPE

H&M retains lead

New entrant in 2019

Domestic company shows strong growth

CHANNEL DATA

Retailing in Denmark - Industry Overview

EXECUTIVE SUMMARY

Rapidly evolving retailing landscape

Targeting changing shopping habits

Salling Group takes the lead

Internet retailing continues dynamic expansion

Significant change ahead

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DEFINITIONS

SOURCES

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