Traditional markets represent the main location for apparel shopping for most Uzbekistani consumers. As well as having a well-established place in the traditional behaviour of Uzbekistani consumers, such bazaars are popular because of the wide range of different quality products they offer and the opportunity for consumers to haggle to achieve a desirable price.
Outlets such as Anglesey Food’s RedTag, which sell apparel and footwear at affordable prices, are appearing in Uzbekistan, mainly in Tashkent. While consumers remain wedded to traditions of purchasing such products at bazaars, new apparel and footwear specialist retailers are likely to become more popular as Uzbekistan becomes increasingly influenced by international trends due to expanded internet access and the government’s liberalisation policies.
While internet retailing is still in an emergent phase in Uzbekistan, government moves to improve the speed and efficiency of internet access and create conditions favourable for the development of e-commerce are likely to spur the channel’s expansion. This represents a threat to a number of store-based retailing channels, but particularly apparel and footwear specialists, as apparel and footwear is the largest area of internet retailing globally.
The apparel and footwear specialist retailers channel is highly fragmented, with no player responsible for a value share of 1%. Indeed, only Semenyuk, Anglesey Food and Mashenko achieved a more than negligible share of channel value sales in 2018.
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This industry report originates from Passport, our Retailing market research database.