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ConsumersOur insights cover everything from income, spending, behaviour and attitudes to demographic changes and household makeup. We help businesses anticipate consumer preferences and stay relevant long term.
Global consumer expenditure growth is expected to accelerate from 2.2% in 2015 to 2.9% year-on-year in real terms in 2016, with education and health goods and medical services set to be the fastest-growing consumer spending categories. Of all the regions, consumer expenditure growth will be strongest in Asia Pacific (4.6% year-on-year) and Africa and the Middle East (4.3% year-on-year) on the back of economic recovery and population growth.
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