In Australia, food and drinks with at least one ethical label accounted for 53% of value sales in 2015. The largest contributors to this were the widely recycled label with US$16 billion, the no artificial colours label with US$8 billion and the no artificial flavours label with US$5.5 billion in sales. Strongest category performers were dairy, carbonates and ice cream and frozen desserts with sales of US$3.6 billion, US$2.6 billion and US$1 billion respectively.