Location: The Lalit, Mumbai (India)
date: October 16th
Presentation content: Sportswear in South Asia: Market Trends and the Evolving Consumer Landscape
Kondej, Head of Apparel Research, will deliver a presentation entitled
“Sportswear in South Asia: Market Trends and the Evolving Consumer Landscape”
in October 16th, 2013. Along with the consumer behaviour shifting
towards health and wellness, sports participation levels are on the rise and
the battle among sportswear brands is intensifying. This presentation will
examine the performance of major sportswear categories and identifies areas
that are most important for growth.
International is pleased to be speaking at the LYCRA® RENDEZVOUS event
organized by Invista, which takes place 16-17th October at The Lalit, Mumbai
edition of LYCRA® RENDEZVOUS will draw participation from prominent players in
the industry. The 1st day of the event will be focused on the knits segment and
the 2nd day on woven segment ; it will also be the opportunity for the players
to discuss and display innovative concepts in yarns and fabrics.