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ConsumersOur insights cover everything from income, spending, behaviour and attitudes to demographic changes and household makeup. We help businesses anticipate consumer preferences and stay relevant long term.
In 2015, Asia Pacific will be home to more than half of the world’s population. It will represent a combined market of US$11,085 billion, with per capita spending ranging from US$28,849 in Hong Kong to US$617 in Nepal. 4 of the world’s 10 largest economies will be in this region and it will be responsible for 43% of global economic growth next year. But how do ordinary consumers live their lives?
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