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PLMA’s Annual ‘World of Private Label’

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Date: 26-28 February 2013
Location: Hilton Old Town, Prague
Presentation Date and Time: 27 February 2013, 13:00-13:45

Join Euromonitor's Retail Analyst Raphael Moreau as he discusses key retailing trends in the Czech Republic, with a focus on grocery retailing channels. Raphael’s session will cover the recent evolution of the Czech Republic’s retailing environment and the strategies of the major retailers in terms of store format and product assortment, with an emphasis on their private label offering, highlighting the opportunities for private label manufacturers. It will also draw comparisons with other Central and Eastern European markets.

From the UK to Italy, from Norway to Slovakia, European shoppers have changed remarkably over the past ten years. Lifestyle, economic recession, demographics, a new generation – all of them are responsible in their own way. Nowhere is this more visible than in the stores that consumers visit. And it has tremendous implications for private label. What are consumers looking for? How do they select their favorite stores? Why do they buy private label?

PLMA’s 2013 Roundtable conference can help you understand the changes and what it means to your company. For more information, please visit the PLMA 2013 Roundtable event website.


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