Enjoy a 15% discount on all purchases until the 31st of March 2023 using the promo code EOFWEB22 at check out!

Economy Our insights on the global economy, business environment and the world’s major cities inform business strategy and pinpoint opportunities and risks.

The Emerging Middle Classes Beyond BRIC

Euromonitor International Profile Picture
Euromonitor International Bio

10-10-13 Beyond Brics_v1_0

One in every two dollars spent in emerging markets is spent in Brazil, Russia, India and China. Nevertheless emerging markets beyond BRIC offer stronger percentage growth potential. In some of these markets a middle class income remains relatively low, but companies may still want to consider a presence in order to begin to build brand awareness and create and shape the market for their products and services from the very beginning.

Interested in more insights? Subscribe to our content

Explore More

Shop Our Reports

Occasion Innovation in Snacks: Routine Concepts

As consumers consider and preplan their snack purchases more in lieu of economic challenges, anchoring innovations around consumer routines and need states has…

View Report

Global Industrial Trends

This report provides a global overview of industrial trends from 2022 through to 2027 for the key manufacturing and service sector industries. Insights analyse…

View Report

Global Inflation Tracker: Q1 2023

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but…

View Report
Passport Our premier global market research database with detailed data and analysis on industries, companies, economies and consumers. Track existing and future opportunities to support critical decision-making across all functions within your organisation Learn More