- Euromonitor International
-
-
Store
WHAT'S NEWIntroducing enhanced country reports featuring interactive datagraphics, charts and analysis.Learn More
- Countries
- Industries
- Companies
- Economies
- Consumers
- Australia
- Brazil
- Canada
- China
- Colombia
- Denmark
- Egypt
- France
- Germany
- Hong Kong
- India
- Indonesia
- Ireland
- Italy
- Japan
- Kenya
- Malaysia
- Mexico
- Netherlands
- Nigeria
- Pakistan
- Peru
- Philippines
- Poland
- Romania
- Russia
- Saudi Arabia
- Singapore
- South Africa
- South Korea
- Spain
- Switzerland
- Taiwan
- Thailand
- Turkey
- United Arab Emirates
- United Kingdom
- United States
- Vietnam
- Alcoholic Drinks
- Apparel and Footwear
- Beauty and Personal Care
- Consumer Appliances
- Consumer Electronics
- Consumer Finance
- Consumer Foodservice
- Consumer Health
- Eyewear
- Fresh Food
- Health and Wellness
- Home and Garden
- Home Care
- Hot Drinks
- Industrial/Commercial
- Ingredients
- Luxury Goods
- Mobility
- Nutrition
- Packaged Food
- Packaging
- Personal Accessories
- Pet Care
- Retailing
- Soft Drinks
- Sports
- Tissue and Hygiene
- Tobacco
- Toys and Games
- Travel
- American Express Co
- Amway Corp
- Apple Inc
- Asahi Group Holdings Ltd
- Avon Products Inc
- Beiersdorf AG
- Bristol-Myers Squibb Co
- Campari Milano SpA, Davide
- Coach Inc
- Coca-Cola Co, The
- Colgate-Palmolive Co
- Danone, Groupe
- Gap Inc, The
- H&M Hennes and Mauritz AB
- Henkel AG & Co KGaA
- Herbalife Ltd
- Inditex, Industria de Diseño Textil SA
- Inter Ikea Systems BV
- Johnson & Johnson Inc
- Kao Corp
- Kraft Foods Inc
- LG Corp
- LVMH Moët Hennessy Louis Vuitton SA
- Mars Inc
- Mondelez International Inc
- Natura Cosméticos SA
- Nestlé SA
- Nu Skin Enterprises Inc
- PepsiCo Inc
- Procter & Gamble Co, The
- Reckitt Benckiser Group Plc (RB)
- Royal FrieslandCampina NV
- Samsung Corp
- Sara Lee Corp
- Seven & I Holdings Co Ltd
- Sharp Corp
- Sony Corp
- Toyo Seikan Group Holdings, Ltd
- Unilever Group
Megatrends
The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn more
Euromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn more - Solutions
- Capabilities
- Blog
- Careers
- About Us
-
Store
Strategy Briefing
Assessing the Payment Landscape in Eastern Europe
Apr 2012
US$2,000Added to Cart
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
The Eastern European market posted the second fastest growth rate of all regions in terms of card payment volume over the 2006-2011 period. Growth in the region is being aided by debit cards which grew in popularity as a result of salary card programmes. Fraud has, however, continued to hamper card usage. Mobile and internet access are expected to become more important in the region, as these technologies become a way to connect rural and low-income consumers with the traditional banking system.
Files are delivered directly into your account within a few minutes of purchase.
Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
What this report includes
- Up-to-the minute analysis of the latest trends in the industry
- New product development, forecasts and other themes
- Unique graphics and illustrated case studies
- Most recent brand and company news
- New insight into the size and shape of the market
Why buy this report
- Leading industry opinion keeps you abreast of latest news and trends
- Forward-looking outlook on a category, market or issue affecting the industry
- Latest five year forecasts assess how the market is predicted to develop
- Understand the competitive environment, the leading players and brands
Want to find out more about this report?
Request more informationTable of Contents
Introduction
Scope
Key findings
Regional Performance
REGIONAL PERFORMANCE
Eastern Europe's card volume has been growing rapidly
Eastern Europe posts high consumer expenditure growth rate
Cash remains dominant consumer payment type in Eastern Europe
Russia led the region's absolute growth in card payments
Debit dominates card payments in Eastern Europe
Eastern European countries with highest card growth
Market snapshots: Czech Republic and Hungary
Market snapshots: Poland and Romania
Market snapshots: Russia and Ukraine
Consumer Analysis
CONSUMER ANALYSIS
Rising disposable incomes in Eastern Europe
Czech consumers spend more on cards than regional neighbours
Savers vs spenders across Eastern Europe
Mobile continues to be a method for reaching the unbanked
Rising internet usage across Eastern European countries
Growth of internet retailing across Eastern Europe
Russian elite is the largest contributor to local market expenditure
Regional Prospects
REGIONAL PROSPECTS
Eastern Europe to see rapid growth in consumer spending
Popularity of salary card programmes will drive card growth
Evolution of payments types in Eastern Europe
Cash expected to lose market share, but will remain dominant
High fraud levels cement region's attachment to cash
Distrust of financial system remains main concern for unbanked
Report Definitions
Data parameters and report definitions
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Strategy Reports
- How Coronavirus Has Exposed the Digital Divide | Nov 2020
- Global Recovery Tracker: Q3 2020 | Nov 2020
- Ageing Consumers and Digital Finance: A New Market in the DACH Region after Coronavirus | Aug 2020
- The Impact of Coronavirus on Customer Experience: Lifestyle Brands vs Customer Journey | Aug 2020
- Digital Consumer Survey 2020: Key Insights | Jun 2020
- Asia Pacific: The New Innovation Hub | Jan 2020
- Impact of India's Demonetisation Policy on Digital Payments Uptake One Year Later | Mar 2018
- New Emerging Markets: Nigeria, Indonesia, Mexico, The Philippines and Turkey | Jan 2015
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Pursuit of Pink Money: Gay and Lesbian Spending Patterns | Feb 2010
Country Reports
- Consumer Lending in Egypt | Nov 2020
Complete Catalogue
Strategy Reports
- How Coronavirus Has Exposed the Digital Divide | Nov 2020
- Global Recovery Tracker: Q3 2020 | Nov 2020
- Ageing Consumers and Digital Finance: A New Market in the DACH Region after Coronavirus | Aug 2020
- The Impact of Coronavirus on Customer Experience: Lifestyle Brands vs Customer Journey | Aug 2020
- Digital Consumer Survey 2020: Key Insights | Jun 2020
- Asia Pacific: The New Innovation Hub | Jan 2020
- Impact of India's Demonetisation Policy on Digital Payments Uptake One Year Later | Mar 2018
- New Emerging Markets: Nigeria, Indonesia, Mexico, The Philippines and Turkey | Jan 2015
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Pursuit of Pink Money: Gay and Lesbian Spending Patterns | Feb 2010
Country Reports
- Consumer Lending in Egypt | Nov 2020