Auchan Group SA

Company Profile

About This Report

Jan 2019

Group Auchan SA is a French international retail group and multinational corporation headquartered in France. It is one of the world's principal distribution groups with a presence in France, and internationally in 17 countries in Europe, the Middle East and Asia. It is now focused on improving its digital services to compete in an increasingly omnichannel world, starting with China. Since 2018, Auchan is investing in food traceability with the use of blockchain.

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Auchan Group SA

Euromonitor International's report on Auchan Group SA delivers a detailed strategic analysis of the company's business, examining its performance in the Non-Store Retailing market and the global economy.

Company and market share data provide a detailed look at the financial position of Auchan Group SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Auchan Group SA.

This report examines:
  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Auchan Group SA provides strategic intelligence on:
  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

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Euromonitor International's company profile reports are written by our Non-Store Retailing research team, a dedicated group of analysts that knows the industry inside and out.

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Key company facts
Regional close-ups
Strategic objectives and challenges
Digital strategy details
Private label overview