Baby Care

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Baby and Child-Specific Products in Pakistan

Oct 2022

Higher retail volume and current value growth in most categories in 2021, compared with 2020, was fuelled by a number of factors. Firstly, improving economic conditions in the country as the economy slowly recovered from the negative effects of the…

USD 1,195
Country Report

Baby and Child-Specific Products in Serbia

Jun 2022

While baby and child-specific products posted an overall decline in retail volume and current value sales in 2021, most categories saw better retail volume and current value sales performances, compared to 2020. Baby and child-specific products was…

USD 1,195
Country Report

Baby and Child-Specific Products in Slovakia

Jun 2022

Sales of baby and child-specific products maintained overall positive growth in 2021, with COVID-19 not having any significant negative effect on current value sales. There was an ongoing slight shift towards premium baby and child-specific products,…

USD 1,195
Country Report

Baby and Child-Specific Products in Guatemala

Jun 2022

Due to their relatively essential nature, baby and child-specific products were not strongly affected by the COVDI-19 pandemic. 2020 was a stable year in terms of sales, and in 2021 the category returned to its usual organic growth. Even though birth…

USD 1,195
Country Report

Baby and Child-Specific Products in Uzbekistan

Jun 2022

In 2021, baby and child-specific posted strong growth in retail volume and current value growth although high inflation has pushed up prices. Demand for baby and child-specific products remains underdeveloped by Western standards with the majority of…

USD 1,195
Country Report

Baby and Child-Specific Products in Poland

Jun 2022

After a period of stunted growth in 2020, there was a clear rebound in baby and child-specific products sales in Poland in 2021. The reason was the gradual easing of restrictions, the reopening of schools and kindergartens, and the rebound in sales…

USD 1,195
Country Report

Baby and Child-Specific Products in Egypt

Jun 2022

Baby and child-specific products witnessed good growth during 2021 in both volume and current value terms after a difficult year in 2020 when COVID-2019 led to home seclusion reducing decreased for baby products. In 2021 a large number of Egyptians…

USD 1,195
Country Report

Baby and Child-Specific Products in Ireland

May 2022

With a continued focus on hygiene and local parents spending greater time at home with their babies and toddlers in an extended lockdown, baby care performed well in 2021, despite the pandemic’s sapping effect on disposable incomes. In line with…

USD 1,195
Country Report

Baby and Child-Specific Products in Kazakhstan

Jun 2022

In 2021, baby and child-specific products saw no significant changes with the category remaining relatively unimpacted by COVID-19. Instead, sales remained dependent on the demographic situation, namely, the number of babies and children in the…

USD 1,195
Country Report

Baby and Child-Specific Products in Hungary

Jun 2022

After having posted the steepest declines in 2020, baby and child-specific sun care was the most dynamic performer within baby and child-specific products in volume and current value growth terms in 2021. Its impressive turnaround was largely…

USD 1,195
Country Report

Baby and Child-Specific Products in Australia

May 2022

Baby and child-specific products has not been exempt from the influence of trends such as inclusivity, localism and experiences. In 2021, local brand Allkinds was launched, offering products that are made in Australia, using clean and natural…

USD 1,195
Country Report

Baby and Child-Specific Products in Belarus

May 2021

Thanks to the outbreak of COVID-19 in Belarus in 2020 and its subsequent home seclusion, Belarusians spent more time with their children and much of this time was spent outdoors. Consequently, demand for baby and child-specific hair care, skin care…

USD 1,195
Country Report

Baby and Child-Specific Products in Switzerland

Aug 2022

Despite heavily declining birth rates during the pandemic, baby and child-specific products recorded low single-digit retail volume and current value growth in 2021. The number of children aged between 0 and 11 years only increased marginally leading…

USD 1,195
Country Report

Baby and Child-Specific Products in Croatia

Jun 2022

Baby and child-specific toiletries saw volume and current value sales bounce back into positive territory in 2021 after having declined the previous year. Demand picked up visibly from early March as the rollout of vaccines and gradual relaxation of…

USD 1,195
Country Report

Baby and Child-Specific Products in Cameroon

Jun 2022

With the economy in a stronger position in 2021, as society opened up and rising energy prices boosted government revenues, there was a slight increase in current value and volume sales. All the same, price continued to be the driving factor, with…

USD 1,195
Country Report

Baby and Child-Specific Products in Uruguay

May 2022

Baby and child-specific sun care witnessed a strong rebound in volume and value terms in 2021, with sales exceeding pre-COVID-19 levels. The category suffered from the lack of tourism from October 2020 to March 2021, with it recording heavy declines…

USD 1,195
Country Report

Baby and Child-Specific Products in Taiwan

May 2022

The total number of births to the end of October 2021 in Taiwan reached 125,636, a decrease of 7,410 compared to the same period the previous year. In 2020, the number of deaths exceeded the number of new borns for the first time in Taiwan,…

USD 1,195
Country Report

Baby and Child-Specific Products in Italy

May 2022

Baby and child-specific products returned to growth in 2021 in current value terms, having suffered a steep decline in 2020. Sales improved in 2021 thanks to an improvement in the pandemic situation which allowed children to return to more active…

USD 1,195
Country Report

Baby and Child-Specific Products in France

May 2022

Retail constant value sales (2021 prices) of baby and child-specific products are in long-term decline in France, and this trend accelerated during 2021. Although France’s birth rate remains among the highest in Europe, it declined from 11.5 to 10.5…

USD 1,195
Country Report

Baby and Child-Specific Products in Chile

May 2022

Baby and child-specific products recorded dynamic double-digit current value growth in 2021 compared to the previous year. This growth was linked to both unit price rises for products except for baby wipes, and greater demand mainly due to higher…

USD 1,195
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Global Inflation Tracker: Q4 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and…

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Competitor Strategies in Beauty and Personal Care

2022 saw the beauty market recover, as pent-up demand was released. The outlook is, however, still challenging. With inflation-driven rises in the cost of…

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Consumer Health in Cameroon

Cameroon has not been as affected by the energy crisis stemming from the war in Ukraine as many other countries. Rising global energy prices in 2022 are giving…

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