Barilla ranked ninth among the world’s leading staple foods companies in 2021, with retail value sales amounting to USD4.8 billion globally. COVID-19 led to an increase in home cooking, which supported sales of Barilla’s pasta. Italy remained its largest market, but emerging regions represent an attractive opportunity for future growth. In the post-pandemic era, healthy nutrition and new distribution models will be key to boost sales, especially in developed regions.
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Euromonitor International's report on Barilla Holding SpA delivers a detailed strategic analysis of the company's business, examining its performance in the Staple Foods market and the global economy. Company and market share data provide a detailed look at the financial position of Barilla Holding SpA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Barilla Holding SpA.
Euromonitor International's company profile reports are written by our Staple Foods research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
NOTE: Couscous, polenta and quinoa are excluded from staple foods.See All of Our Definitions
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