Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Bath and shower exhibited robust growth in 2023, primarily driven by price escalations as volumes lagged due to consumer retrenchment amidst inflationary pressures and premiumisation. Categories such as liquid soap, considered household staples,…
High inflation and supply chain-related issues put pressure on brand owners to increase prices across beauty and personal care in 2022. As major players pushed through double-digit price hikes across the year, categories such as bar soap recorded…