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City Market Report
Beauty and Personal Care in Kolkata
Jul 2017
US$375
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About This Report
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Kolkata, often referred to as the City of Joy, is located in the eastern part of India in the state of West Bengal. Due to price-sensitivity and low disposable incomes, consumers in the city mostly prefer mass products. In addition, the people in the city have a strong affinity for home-made remedies, using ingredients such as curd, honey and others. The home-grown players in the market also enjoy high popularity amongst citizens, offering different products in the natural and herbal segment.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Our Beauty and Personal Care City level reports highlights the most recent trends and developments in Kolkata, and contrasts these with India as a whole.
This major new report series refines our data and analysis further to city level trends, helping you examine business opportunities and challenges that exist for these industries at a city market level.
Want to find out more about this report?
Request more informationTable of Contents
Introduction
Kolkata: Overview
Consumer profile: Traditional, low per capita income, laid-back
A typical daily r egime
Key findings
Traditional retail outlets dominate in beauty and personal care
Retail channel preference is different from other metropolitan areas
Home-made packs preferred over packaged products
Home remedies offer a chemical-free, cost-effective solution
Home-grown players have a strong presence in the city
Specialised beauty services and promotional activities
Traditional choices remain an inherent preference for BPC products
Hair care and colour cosmetics have prime importance
Emami Limited
Keya Seth
Soumi’s Herbal Products Pvt Ltd
Key takeaways
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Strategy Reports
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- Global Economic Forecasts: Q4 2019 | Nov 2019
- Update on our Top 10 Global Consumer Trends for 2018: It’s in the DNA – I’m so Special | Jul 2018
- Global Wage dynamics | Nov 2017
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets | Apr 2011
- Make Way for Generation Z: Marketing to Today’s Tweens and Teens | Feb 2011
- Global FMCG Trends in 2009 and 2010: Legacy of the Downturn | Sep 2010
- Still Pampering? Opportunities and Challenges Facing the Global Spa and Beauty Industry | Apr 2010
- Let The Good Times Roll: How Global Consumers are Using Leisure and Escapism to Cope with Recession | Nov 2009
- How Luxury is Vulnerable to a Cold Climate | Dec 2008
- Private Label - Potential in a Weakening Economy | Nov 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- The Green (and Variegated) Consumer | Mar 2008
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Complete Catalogue
Strategy Reports
- Global Economic Forecasts: Q2 2020 | May 2020
- Global Economic Forecasts: Q1 2020 | Feb 2020
- Global Economic Forecasts: Q4 2019 | Nov 2019
- Update on our Top 10 Global Consumer Trends for 2018: It’s in the DNA – I’m so Special | Jul 2018
- Global Wage dynamics | Nov 2017
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets | Apr 2011
- Make Way for Generation Z: Marketing to Today’s Tweens and Teens | Feb 2011
- Global FMCG Trends in 2009 and 2010: Legacy of the Downturn | Sep 2010
- Still Pampering? Opportunities and Challenges Facing the Global Spa and Beauty Industry | Apr 2010
- Let The Good Times Roll: How Global Consumers are Using Leisure and Escapism to Cope with Recession | Nov 2009
- How Luxury is Vulnerable to a Cold Climate | Dec 2008
- Private Label - Potential in a Weakening Economy | Nov 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- The Green (and Variegated) Consumer | Mar 2008
Country Reports
- Beauty and Personal Care in Algeria | Jul 2020
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- Beauty and Personal Care in Russia | Jun 2020
- Beauty and Personal Care in Saudi Arabia | Jun 2020
- Beauty and Personal Care in Serbia | Jul 2020
- Beauty and Personal Care in Singapore | Jun 2020
- Beauty and Personal Care in Slovakia | Jul 2020
- Beauty and Personal Care in Slovenia | Jun 2020
- Beauty and Personal Care in South Africa | Jun 2019
- Beauty and Personal Care in South Korea | Jun 2020
- Beauty and Personal Care in Spain | Jul 2020
- Beauty and Personal Care in Sri Lanka | Jun 2019
- Beauty and Personal Care in Sweden | Jul 2020
- Beauty and Personal Care in Switzerland | Jun 2019
- Beauty and Personal Care in Taiwan | Jul 2020
- Beauty and Personal Care in Tanzania | Jun 2019
- Beauty and Personal Care in Thailand | Jun 2020
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- Beauty and Personal Care in the Netherlands | Jul 2020
- Beauty and Personal Care in the Philippines | Jul 2020
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- Beauty and Personal Care in the US | Jun 2020
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- Beauty and Personal Care in Turkey | Jun 2020
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- Beauty and Personal Care in Uruguay | Jul 2020
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