Beauty and Personal Care

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Fragrances continues to show recovery in volume terms, with value boosted by price increases. Fragrances suffered during the era of the pandemic but started to return to more balanced sales patterns as consumers returned to sociable out-of-home…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Depilatories continues to recover after the impact of the COVID-19 pandemic, when many aspects of personal grooming were neglected during the home lockdowns and period of social inactivity. As consumers have since begun to lead active out-of-home…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Deodorants is seeing small volume growth and strong value growth, having recovered from a negative-figure sales slump in recent years. The COVID-19 quarantine period is one of the factors contributing to the slump, as are the supply chain disruptions…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Colour cosmetics continue to face challenges. After the removal of COVID-19 quarantine restrictions, the category gradually began to recover as the pandemic face masks were removed, and society reopened. However, due to geopolitical conflicts in…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Beauty and personal care in Uzbekistan was starting to cover from the impacts of the COVID-19 pandemic when, in 2022, the industry faced new challenges due to skyrocketing global inflation and geopolitical conflicts. These factors led to rising costs…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Demand for bath and shower products is stable is Uzbekistan, as such products are incorporated as an essential part of consumers’ daily hygiene. Indeed, health-related and personal hygiene routines were enhanced by the era of the COVID-19 pandemic,…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

Baby and child-specific products is a relatively stable category in Uzbekistan, due to demographic demand for essentials such as baby wipes and nappy (diaper) rash treatments. Whilst 2022 saw lower volume sales than typical of the review period (due…

While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the…

In 2022, sun care recorded another year of solid growth in volume and current value terms. Baby and child-specific sun care was a key area of growth reflecting the positive birth rates in 2020 and parent’s increasing attention to the quality of sun…

Facial care saw the fastest retail volume and current value growth in 2022 as the trend towards maintaining healthy facial skin gathered pace. Within this, mass face masks showed strong growth as there are a variety of mass face masks available for…

Premium beauty and personal care witnessed outstanding performance in 2022, with value sales climbing dramatically. More affluent consumers were less affected by the rising cost of living than low-income consumers, and with the pandemic losing its…

Rising inflation has not had a major impact on retail volume sales as oral care products are considered necessities in consumers’ daily routines. This kept overall demand and category growth stable in 2022, with the sharp rise in current value sales…

Following the drop in sales recorded in the first year of the pandemic, men’s grooming has made a strong recovery, with solid increases in retail volume and current value sales. The back-to-work trend encouraged men to resume their old grooming…