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Beauty and Personal Care

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Sun Care in Thailand

Apr 2021

The strict restrictions on travel and outdoor activities introduced due to the COVID-19 epidemic severely impacted sales of sun care in 2020 as most Thais were confined to their homes for long periods of time and avoided travelling and crowded…

USD 990
Country Report

Skin Care in Thailand

Apr 2021

Dermocosmetics skin care products continued to become more visible at the end of the review period. Many consumers believe their skin is suffering from daily damage due to factors such as pollution and UV light from the sun, which is in turn leading…

USD 990
Country Report

Premium Beauty and Personal Care in Thailand

Apr 2021

Consumers in all income brackets became extremely cautious with their spending during the COVID-19 pandemic in Thailand as unemployment increased, disposable incomes plummeted and the prospects of many became unclear. Many consumers had little option…

USD 990
Country Report

Oral Care in Thailand

Apr 2021

Oral care performed well during the COVID-19 pandemic in 2020, with all product areas continuing to enjoy retail value growth in 2020. Given the renewed emphasis on personal cleanliness and hygiene, many Thais regarded these products as an important…

USD 990
Country Report

Men's Grooming in Thailand

Apr 2021

Men’s shaving struggled in 2019. Following the global trend, an increasing number of men began to sport beards in vintage, hipster and street styles. This had a negative impact on sales of men’s shaving over the course of the year. In addition, value…

USD 990
Country Report

Mass Beauty and Personal Care in Thailand

Apr 2021

All non-essential establishments in Thailand were closed from 21 March 2020 as part of the response to manage the COVID-19 pandemic, with only takeaway and delivery services allowed from foodservice outlets. A cross-border travel ban was put in…

USD 990
Country Report

Hair Care in Thailand

Apr 2021

The COVID-19 pandemic had a mixed impact on the various areas within hair care in 2020. Salon professional hair care had recorded strong double-digit constant 2020 retail value growth in 2019 as more consumers tended to use these services and then…

USD 990
Country Report

Fragrances in Thailand

Apr 2021

Fragrances witnessed a steep decline in demand during the COVID-19 pandemic in Thailand in 2020. There was a reduced need for these products as most Thais stayed at home, with limited opportunities and social occasions to wear fragrances. In…

USD 990
Country Report

Depilatories in Thailand

Apr 2021

Consumer interest in depilatories remained relatively low in Thailand in 2020, with many women not engaging in frequent hair removal. This was reflected by the low level of new product development and innovation among these products, even by leading…

USD 990
Country Report

Deodorants in Thailand

Apr 2021

Demand for deodorants took a severe hit from the COVID-19 pandemic and the measures introduced by the Thai government to try to limit the spread of the virus. All formats of deodorants witnessed significant declines in both retail volume and value…

USD 990
Country Report

Colour Cosmetics in Thailand

Apr 2021

As predicted in Euromonitor International’s 2020 edition of the beauty and personal care report, every product category within colour cosmetics with the exception of BB/CC creams recorded retail value declines in 2020. These products are almost…

USD 990
Country Report

Beauty and Personal Care in Thailand

Apr 2021

Beauty and personal care had achieved strong retail value growth throughout the review period, with a plethora of innovative new products appearing and substantial coverage of these products on social media and specialist beauty blogs. However,…

USD 2,650
Country Report

Bath and Shower in Thailand

Apr 2021

The switch from bar to liquid soap was already strong over the review period in Thailand and the trend only accelerated in 2020 as householders recognised the increased level of safety these products can offer in the context of COVID-19 as a new dose…

USD 990
Country Report

Baby and Child-Specific Products in Thailand

Apr 2021

A renewed trend towards preventative health and hygiene benefited baby and child-specific products during the COVID-19 pandemic as many parents sought to increase the personal hygiene levels of their children given the health crisis. Sales of items…

USD 990
Strategy Briefing

Men’s Grooming in Asia Pacific

Feb 2018

Asia Pacific is currently behind Western Europe, North America and Latin America in terms of men’s grooming value sales, but its fastest growth rate over 2011-2016 and the lowest per-capita spend globally explains that many countries in the region…

USD 1,325
Strategy Briefing

Global Wage dynamics

Nov 2017

Globally, labour costs have shown an upward trend as tightening labour market conditions compelled employers to offer better pay packages. Hourly manufacturing wages have increased in most key Asian countries, while key industrialised nations with…

USD 1,325
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Value Creation Through Back to Basics in Health and Beauty

Evolving wellness priorities around physical and emotional health point towards simplicity, new perceived value and relevance that instils optimum quality and…

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Skin Care in Asia Pacific

Sales of skin care declined in Asia Pacific in 2020, with the region hit by Coronavirus (COVID-19) and the measures taken to contain its spread. Hand care was…

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Hair Care in Asia Pacific

The Asia Pacific hair care sales performance worsened in 2020, dipping slightly into negative territory, but was still better than other BPC categories, such as…

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