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Beauty and Personal Care

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Sun Care in Ukraine

Apr 2021

The pandemic and subsequent lockdown and restrictions significantly restricted demand for sun care in 2020. In addition to restrictions on movement outside of the home, particularly impacting domestic travel during the spring, Ukrainians were also…

USD 990
Country Report

Skin Care in Ukraine

Apr 2021

Despite the home seclusion trend as a result of the pandemic-enforced lockdowns and restrictions in 2020, skin care in Ukraine managed to record positive growth rates although these were much lower compared to the double-digit increases witnessed…

USD 990
Country Report

Premium Beauty and Personal Care in Ukraine

Apr 2021

While still recording overall declines in 2020 as consumers prioritised their expenditure, premium beauty and personal care was not as dramatically impacted by the pandemic as initially expected. Affluent Ukrainians demonstrated a greater interest in…

USD 990
Country Report

Oral Care in Ukraine

Apr 2021

Oral care experienced only marginal decline in 2020 due to its essential nature in terms of personal hygiene, and therefore COVID-19 and subsequent restrictions had a marginal impact on core products such as toothpaste and toothbrushes. However, due…

USD 990
Country Report

Men's Grooming in Ukraine

Apr 2021

The home seclusion trend as a result of several lockdowns and remote working took its toll on demand for men's grooming in 2020, as the category registered significant declines. The wearing of face masks and longer periods of time spent at home meant…

USD 990
Country Report

Mass Beauty and Personal Care in Ukraine

Apr 2021

In 2020, the emergence of COVID-19 in Ukraine proved to be a negative factor for many mass beauty and personal care categories. From mid-March until May, a lockdown introduced by the government in an attempt to control the spread of the virus was…

USD 990
Country Report

Hair Care in Ukraine

Apr 2021

Hair care experienced low but positive volume growth in 2020, as consumers maintained essential personal hygiene routines. However, the lockdown had a polarising effect on demand across the category; the closure of hair salons resulted in strong…

USD 990
Country Report

Fragrances in Ukraine

Apr 2021

Fragrances, dominated by the mass segment, was significantly impacted by the pandemic in 2020 due to the home seclusion trend. With both an initial lockdown in March followed by the introduction of another later in the year, many consumers worked…

USD 990
Country Report

Depilatories in Ukraine

Apr 2021

Demand for depilatories in Ukraine declined in 2020 as a direct result of the home seclusion trend. Lockdowns introduced by the government in an attempt to control the spread of the virus included remote working, the closure of swimming pools, gyms…

USD 990
Country Report

Deodorants in Ukraine

Apr 2021

Demand for deodorants in Ukraine declined overall in 2020 due to the home seclusion trend. With lockdowns imposed by the government in an attempt to reduce the spread of the virus, many consumers worked remotely in addition to having limited…

USD 990
Country Report

Colour Cosmetics in Ukraine

Apr 2021

The home seclusion trend as a result of the pandemic-induced lockdowns in 2020 which included remote working and limited socialising opportunities, had a significant impact on demand for colour cosmetics, with all areas of the category experiencing…

USD 990
Country Report

Beauty and Personal Care in Ukraine

Apr 2021

While Ukraine continued to be characterised by negative demographic trends, beauty and personal care had growth potential further eroded by the emergence of the pandemic and related challenges in terms of physical store closures, home seclusion and…

USD 2,650
Country Report

Bath and Shower in Ukraine

Apr 2021

The pandemic saw a shift within bath and shower away from relaxing and pampering and more towards a greater emphasis on the need for personal hygiene, in particular, the regular washing and disinfecting of hands. This resulted in a further shift away…

USD 990
Country Report

Baby and Child-Specific Products in Ukraine

Apr 2021

Despite declining value sales in 2020, baby and child-specific products continued to experience positive demand, driven by the largest category of baby wipes. Not only were parents spending longer periods of time at home with their young children,…

USD 990
Strategy Briefing

Skin Care in Eastern Europe

Jul 2018

Skin care sales in Eastern Europe have shown unspectacular results as weak economies in the region’s largest countries have hindered sales. Turnovers are picking up with shoppers becoming more affluent as well as educated. Previously unseen brands…

USD 1,325
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Value Creation Through Back to Basics in Health and Beauty

Evolving wellness priorities around physical and emotional health point towards simplicity, new perceived value and relevance that instils optimum quality and…

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Skin Care in Asia Pacific

Sales of skin care declined in Asia Pacific in 2020, with the region hit by Coronavirus (COVID-19) and the measures taken to contain its spread. Hand care was…

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Hair Care in Asia Pacific

The Asia Pacific hair care sales performance worsened in 2020, dipping slightly into negative territory, but was still better than other BPC categories, such as…

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