Beauty and Personal Care

In 2022, there was a significant rise in prices of transport, raw materials, electricity, gas, water, and other essential commodities, which led to a rise in production costs. Ultimately it reflected in the price of beauty and personal care as well…

Israeli beauty and personal care experienced an increase in prices for various products in 2021 and 2022, including bath and shower. The trend is expected to continue as several popular brands and importers, including Diplomat, announced additional…

Beauty and personal care was plagued by significant price increases in 2022, and Unilever Israel Ltd played a significant role in this. In August 2022, the player stopped offering discounts on their beauty and personal care products, leading to a…

2021 recorded robust value sales growth for eye make-up in Israel, as people had to wear masks due to the COVID-19 pandemic, making their eyes the focal point when wearing a mask. This trend continued during the first quarter of 2022, when the mask…

In August 2022, Unilever Israel Ltd decided to stop offering discounts on their products, including deodorants, which in turn caused an increase in the prices of their products. Osher Ad, a retail chain, consequently decided to stop selling the…

In January 2022, Diplomat, a distributor of women’s razors and blades brand Gillette (Procter & Gamble Israel MOD Ltd), announced that it would be raising the prices of its products by 4-16% in March. This move was unusual since Diplomat typically…

Previously, due to high prices in Israel, duty free was the main source for purchasing fragrances. However, several affordable options have become available during the review period. In recent years, both physical and online retailers have expanded…

In August 2022, Unilever Israel Ltd ceased offering discounts on their beauty and personal care products, including hair care, which resulted in an increase in prices. Furthermore, on 1 November, Unilever declared a price hike of 6-20% for hair care,…

The significant surge in prices of beauty and personal care categories during 2022, resulted in many consumers buying mass beauty and personal care products. Furthermore, prices of essential commodities like gas, electricity, water, and property…

In January 2022, Diplomat, distributor of the men's shaving brand Gillette (Procter & Gamble Israel MOD Ltd), announced that it would be raising prices of their products by 4-16% in March. Usually, Diplomat collaborates with retailers to determine…

In February 2022, S Schestowitz Ltd, the manufacturer of Colgate, increased the price of their leading oral care brand by 12%. However, the player took a more cautious approach with its other oral care brands, holding off on increasing prices until…

The sharp price increases and the rising cost of living during 2022 had a negative impact on demand for premium beauty and personal care. As many consumers looked for ways to reduce their spending in an environment where prices continued to rise,…

The COVID-19 lockdowns prevented people from accessing professional cosmetic treatments, leading to an increase in at-home skin care routines. As a result, demand for skin care products, including face masks, continued to increase in 2022. In…

In 2022, sun care registered robust retail value sales growth as a result of rising awareness regarding the significance of sun protection and preventing skin cancer. Israelis are increasingly prioritising their health and wellness, recognising the…