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Beauty and Personal Care

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Sun Care in Austria

Jun 2021

As a result of COVID-19 and the measures taken to contain it consumers found themselves stuck at home for much of the year, with travel plans put on hold. With Austria’s borders closed to non-essential travel consumers were unable to take trips to…

USD 990
Country Report

Skin Care in Austria

Jun 2021

In general, most consumers continued to follow their daily skin care routines during 2020 with this ensuring that growth remained relatively stable in retail volume terms. Nonetheless, due to prevailing economic uncertainty in the wake of COVID-19…

USD 990
Country Report

Premium Beauty and Personal Care in Austria

Jun 2021

The measures taken to contain the spread of COVID-19 have not only forced consumers to reassess their personal hygiene routines, but it has also caused many households to reign in their spending. Many people in Austria are concerned about the…

USD 990
Country Report

Oral Care in Austria

Jun 2021

Oral care remains a core part of the daily personal hygiene routines of most consumers in Austria and as such volume demand for most products remained relatively stable during 2020. However, in value terms the picture was somewhat different. With…

USD 990
Country Report

Men's Grooming in Austria

Jun 2021

With many men switching to working from home as a result of COVID-19 and with social engagements largely put on hold many men saw their interest in men’s grooming products drop sharply. With limited interactions outside the home there was less…

USD 990
Country Report

Mass Beauty and Personal Care in Austria

Jun 2021

The outbreak of COVID-19 in Austria not only created widespread health concerns but it also led to economic uncertainty and job and wage insecurity. As such, many consumers either chose or were forced to economise, cutting back on non-essentials and…

USD 990
Country Report

Hair Care in Austria

Jun 2021

Overall, hair care sales remained relatively stable, albeit registering a small decline in current value terms. With consumers spending more time at home due to the lockdown, social distancing measures, and work from home arrangements there was less…

USD 990
Country Report

Fragrances in Austria

Jun 2021

Consumers typically invest in fragrances to wear when out and about, such as socialising or while at work; therefore, with consumers forced to spend more time at home in 2020 due to COVID-19 sales plummeted. Consumer priorities changed as a result of…

USD 990
Country Report

Depilatories in Austria

Jun 2021

Depilatories witnessed a significant decline in current value terms in 2020 with the government’s COVID-19 measures bringing a halt to sport and social activities and forcing many women to work from home, while consumers’ travel plans were also…

USD 990
Country Report

Deodorants in Austria

Jun 2021

As a result of COVID-19 consumers spent considerably more time at home during 2020 spending less time taking part in sport and physical activity. As such, there was a small drop off in demand for some products such as antiperspirants. Nevertheless,…

USD 990
Country Report

Colour Cosmetics in Austria

Jun 2021

Colour cosmetics was one of the hardest hit areas of beauty and personal care by the COVID-19 pandemic. With consumers finding themselves stuck at home the incentive to purchase these products was significantly diminished. In addition to social and…

USD 990
Country Report

Beauty and Personal Care in Austria

Jun 2021

2020 was a tough year for producers and retailers of beauty and personal care in Austria in 2020, with most products suffering as a result of COVID-19 and the government’s measures to contain it. With many consumers switching to working from home and…

USD 2,650
Country Report

Bath and Shower in Austria

Jun 2021

Most areas of bath and shower remained relatively stable in 2020 with consumers continuing to follow daily hygiene routines, including taking regular baths and showers. In fact, some consumers actually took more care over their hygiene as a result of…

USD 990
Country Report

Baby and Child-Specific Products in Austria

Jun 2021

Baby and child-specific products fared much better than many areas of beauty and personal care in 2020, with sales growth remaining relatively stable in both value and volume terms. There is a general unwillingness among parents to compromise on…

USD 990
Strategy Briefing

Opportunities for Halal Beauty in Western Europe

Jul 2018

Muslim consumers increasingly seek beauty products that align with their religious beliefs while not compromising their modern Western European values. Lack of halal certification standards, and low consumer awareness of the benefits of halal…

USD 1,325
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Value Creation Through Back to Basics in Health and Beauty

Evolving wellness priorities around physical and emotional health point towards simplicity, new perceived value and relevance that instils optimum quality and…

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Skin Care in Asia Pacific

Sales of skin care declined in Asia Pacific in 2020, with the region hit by Coronavirus (COVID-19) and the measures taken to contain its spread. Hand care was…

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Hair Care in Asia Pacific

The Asia Pacific hair care sales performance worsened in 2020, dipping slightly into negative territory, but was still better than other BPC categories, such as…

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