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Beauty and Personal Care

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Sun Care in Greece

Apr 2021

2020 witnessed a decrease in the sales of sun care products due to the travel restrictions implemented to curb the spread of COVID-19. Historically, the first two months of spring are important for sun care products, but this was not the case in 2020…

USD 990
Country Report

Skin Care in Greece

Apr 2021

In 2020, skin care managed to maintain its positive trajectory from previous years. The pandemic outbreak has benefited certain skin care products due to home seclusion and the subsequent enhanced self-care routines in the home realm. Additionally,…

USD 990
Country Report

Premium Beauty and Personal Care in Greece

Apr 2021

Premium beauty and personal care products were heavily challenged by the economic instability created by the COVID-19 outbreak. Although the real impact of the pandemic on the Greek economy is yet to be seen, many Greek businesses had to suspend…

USD 990
Country Report

Oral Care in Greece

Apr 2021

During the first months of the pandemic in 2020, dentist visits were hard to arrange due to the high contagion risk that they bore. This made consumers adopt more diligent oral hygiene routines at home in order to prevent dental issues as a…

USD 990
Country Report

Men's Grooming in Greece

Apr 2021

Men’s grooming was negatively impacted by COVID-19 and subsequent restrictions in 2020. Home seclusion, working from home and social distancing severely limited social occasions, which led to a reduced frequency in men’s shaving routines. This was…

USD 990
Country Report

Mass Beauty and Personal Care in Greece

Apr 2021

Mass beauty and personal care products were less impacted by COVID-19 in comparison to premium offerings due to their competitive price. While Greek consumers started becoming more price-conscious about their purchases at the onset of lockdown, they…

USD 990
Country Report

Hair Care in Greece

Apr 2021

Home seclusion as a result of COVID-19 discouraged the consumption of most hair care products in 2020. The limited social occasions and sports activities has reduced the frequency of usage and led to a decline in the current value sales of standard…

USD 990
Country Report

Fragrances in Greece

Apr 2021

2020 was a negative year for fragrances which experienced a strong decline in current value and volume terms due to home seclusion and the limited occasions for consumers to socialize. However, it is likely that in the first months of the pandemic…

USD 990
Country Report

Depilatories in Greece

Apr 2021

In 2020, depilatories were negatively impacted by COVID-19 and the resulting home seclusion. With consumers spending more time at home and boasting fewer socializing occasions, there was a reduced frequency in their depilation habits. This behaviour…

USD 990
Country Report

Deodorants in Greece

Apr 2021

Home seclusion discouraged the consumption of deodorants in 2020. With consumers spending more time at home, being less active and socializing less, the need for deodorants has been limited and thus its usage has decreased accordingly. This has been…

USD 990
Country Report

Colour Cosmetics in Greece

Apr 2021

Even after the most stringent period of lockdown in Greece, demand for colour cosmetics continued to decline unable to recover after the lockdown. In current value terms, almost all colour cosmetics saw a decline in 2020, with lip products hit…

USD 990
Country Report

Beauty and Personal Care in Greece

Apr 2021

Coronavirus (COVID-19) had a negative impact on the total market of beauty and personal care which in 2020 experienced a decline in current value terms. Home seclusion led to limited social occasions and sports activities which in turn reduced the…

USD 2,650
Country Report

Bath and Shower in Greece

Apr 2021

The outbreak of COVID-19 had an impressively positive impact on bath and shower sales in 2020. The increased frequency in hand washing and sanitizing routines as a way of protection against COVID-19 led to an impressive rise in the current value…

USD 990
Country Report

Baby and Child-Specific Products in Greece

Apr 2021

Baby and child-specific products felt a slower rate of current value growth in 2020 in comparison to pre-pandemic. However, many of these products are considered to be absolutely essential by consumers supporting demand throughout 2020. Furthermore,…

USD 990
Strategy Briefing

Opportunities for Halal Beauty in Western Europe

Jul 2018

Muslim consumers increasingly seek beauty products that align with their religious beliefs while not compromising their modern Western European values. Lack of halal certification standards, and low consumer awareness of the benefits of halal…

USD 1,325
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Value Creation Through Back to Basics in Health and Beauty

Evolving wellness priorities around physical and emotional health point towards simplicity, new perceived value and relevance that instils optimum quality and…

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Skin Care in Asia Pacific

Sales of skin care declined in Asia Pacific in 2020, with the region hit by Coronavirus (COVID-19) and the measures taken to contain its spread. Hand care was…

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Hair Care in Asia Pacific

The Asia Pacific hair care sales performance worsened in 2020, dipping slightly into negative territory, but was still better than other BPC categories, such as…

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