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Beauty and Personal Care

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

 
Country Report

Skin Care in Italy

Apr 2021

Sales of skincare declined by 7% in 2020 compared to value growth of 3% in 2019. Skincare was significantly impacted by the outbreak of COVID-19, with consumers prioritising essential and affordable products in light of higher economic uncertainty.…

USD 990
Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

USD 1,325
Country Report

Sun Care in Italy

Jun 2020

Awareness that healthy skin is linked to appropriate sun care routines continued to rise at the end of the review period. The health risks and consequences on skin of UVA and UVB sun rays made consumers appreciate the importance of protecting their…

USD 990
Country Report

Premium Beauty and Personal Care in Italy

Jun 2020

Beauty and personal care in Italy continued to witness polarised demand, with consumers looking to economy or premium brands to the detriment of medium-priced or standard options. Increased economic uncertainty and lower consumer confidence in 2019…

USD 990
Country Report

Oral Care in Italy

Jun 2020

Oral care continued to benefit from growing awareness of the importance of oral hygiene and visits to the dentist, in order to prevent dental cavities, gum disease and related dental problems like bad breath. Surveys have shown that oral health is…

USD 990
Country Report

Men's Grooming in Italy

Jun 2020

Men’s grooming registered mild retail current value growth in 2019, mainly due to the performance of men’s fragrances, particularly premium fragrances, which appealed as an accessible or affordable luxury. The high competition in premium men’s…

USD 990
Country Report

Mass Beauty and Personal Care in Italy

Jun 2020

Mass personal and beauty care continued to see a slight increase in retail current value sales in 2019. The country’s slow economic performance reduced consumer confidence and increased the search for more affordable beauty and personal care…

USD 990
Country Report

Hair Care in Italy

Jun 2020

Hair care registered a very marginal retail current value increase in 2019, with conditioners and treatments and salon professional hair care helping to sustain overall value growth. Conditioners and treatments benefited from the demand for hair…

USD 990
Country Report

Fragrances in Italy

Jun 2020

Fragrances continued to benefit from the appeal of designer fragrances. These perceived accessible luxury products were available at lower prices compared with corresponding apparel and footwear designer brands. The competition in designer and…

USD 990
Country Report

Depilatories in Italy

Jun 2020

Depilatories continued to benefit from women’s desire for hairless skin, which remained strongly linked to femininity and attractiveness in Italy. However, natural beauty initiatives supported by celebrities provided impetus to the pro-body-hair…

USD 990
Country Report

Deodorants in Italy

Jun 2020

Consumers’ increasingly hectic lifestyles grew the demand for convenience in 2019. This trend continued to benefit deodorant sprays and roll-ons because of their fast application and absorption. Deodorant sprays were particularly appreciated by men,…

USD 990
Country Report

Colour Cosmetics in Italy

Jun 2020

Colour cosmetics continued to benefit from the performance of mass products in 2019. This was mainly due to the demand from millennials and Generation Z consumers, who tended to be more orientated towards affordable colour cosmetics, with make-up…

USD 990
Country Report

Beauty and Personal Care in Italy

Jun 2020

COVID-19 is having a significant impact on beauty and personal care in 2020, with only one of the main categories, bath and shower, projected to see positive retail value growth at constant 2019 prices over the year as a whole. Italy is among the…

USD 2,650
Country Report

Bath and Shower in Italy

Jun 2020

Bath and shower recorded positive, if marginally slower, retail current value growth in 2019, compared with 2018, as consumers tried to maintain high standards of hygiene. The hot and dry summer in 2019 benefited body wash/shower gel and bath…

USD 990
Country Report

Baby and Child-Specific Products in Italy

Jun 2020

The decreasing number of births in Italy continued to impact the performance of the category negatively, with a decline in overall retail volume sales in 2019. The latest ISTAT data, which refers to 2018, also showed that 1-in-3 children were born…

USD 990
Strategy Briefing

Global Economic Forecasts: Q2 2020

May 2020

As of May 2020, Euromonitor International has further downgraded the baseline global real GDP growth forecast for 2020 to a range of -4.0% to -1.5. Advanced economies are expected to be the hardest hit in this recession, with their economic activity…

USD 1,325
Strategy Briefing

Global Economic Forecasts: Q1 2020

Feb 2020

Our baseline global GDP growth forecast has remained stable since Q4 2019 at around 3% in 2020, improving slightly to 3.2% growth in 2021. Positive factors in the outlook remain above average consumer confidence in key economies, supportive monetary…

USD 1,325
Strategy Briefing

Global Economic Forecasts: Q4 2019

Nov 2019

In the second half of 2019, the global growth outlook has deteriorated, with worsening trade tariff risks, greater geopolitical uncertainty in the Middle East, worsening business and consumer confidence, and slower output growth. We have downgraded…

USD 1,325
Strategy Briefing

Opportunities for Halal Beauty in Western Europe

Jul 2018

Muslim consumers increasingly seek beauty products that align with their religious beliefs while not compromising their modern Western European values. Lack of halal certification standards, and low consumer awareness of the benefits of halal…

USD 1,325
Strategy Briefing

Age Blurring: How the Breakdown of Age Boundaries Is Affecting Global Consumer Markets

Apr 2011

As global attitudes on youth, middle-age and the elderly have altered, the traditionally-perceived boundaries of age-appropriate lifestyles, behaviours and preferences are blurring, making it more difficult for marketers to stereotype consumers along…

USD 2,600
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Value Creation Through Back to Basics in Health and Beauty

Evolving wellness priorities around physical and emotional health point towards simplicity, new perceived value and relevance that instils optimum quality and…

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Skin Care in Asia Pacific

Sales of skin care declined in Asia Pacific in 2020, with the region hit by Coronavirus (COVID-19) and the measures taken to contain its spread. Hand care was…

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Hair Care in Asia Pacific

The Asia Pacific hair care sales performance worsened in 2020, dipping slightly into negative territory, but was still better than other BPC categories, such as…

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