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Country Report

Better For You Beverages in

Better For You Beverages in Hong Kong, China

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Slump in volume sales seen as on-the-go consumption declines significantly

Amid the COVID-19 pandemic, rising health-consciousness is making consumers be more careful about their sugar intake. For example, many consumers are continually opting for BFY reduced sugar beverages to replace traditionally high-in-sugar varieties.

New healthier additions of big brands are well received

Companies have invested heavily in reduced sugar and sugar free products in order to mitigate the contraction of the existing customer base. In addition to increasing difficulties in attracting new custom, producers in carbonates have to contend with existing consumers quitting the category due to the unhealthy image.

Ongoing weight issues among consumers see them switch to BFY beverages

The number of overweight people in Hong Kong’s population is expected to rise over the forecast period. Recent surveys conducted by the Department of Health suggest that the number of overweight and obese people in Hong Kong will reach three million before the end of the forecast period.

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Samples

Better for You Beverages Sample Report Better for you Beverages Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview: Discover the latest market trends and uncover sources of future market growth for the Better For You Beverages industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

The Better For You Beverages in Hong Kong, China market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Passport market research database.

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Better For You Beverages in Hong Kong, China - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Slump in volume sales seen as on-the-go consumption declines significantly

New healthier additions of big brands are well received

Ongoing weight issues among consumers see them switch to BFY beverages

RECOVERY AND OPPORTUNITIES

Full volume sales recovery expected by 2023

Vitasoy active in the growing appeal of reduced sugar RTD tea

More-informed consumers will need greater convincing of health claims

CATEGORY DATA

Table 1 Sales of BFY Beverages by Category: Value 2015-2020
Table 2 Sales of BFY Beverages by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of BFY Beverages: % Value 2016-2020
Table 4 LBN Brand Shares of BFY Beverages: % Value 2017-2020
Table 5 Distribution of BFY Beverages by Format: % Value 2015-2020
Table 6 Forecast Sales of BFY Beverages by Category: Value 2020-2025
Table 7 Forecast Sales of BFY Beverages by Category: % Value Growth 2020-2025

Health and Wellness in Hong Kong, China - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

Table 8 Sales of Health and Wellness by Type: Value 2015-2020
Table 9 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 10 Sales of Health and Wellness by Category: Value 2015-2020
Table 11 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 14 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 15 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 16 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 18 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 20 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025

Megatrends

Country Report

Better For You Beverages in Hong Kong, China

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Slump in volume sales seen as on-the-go consumption declines significantly

New healthier additions of big brands are well received

Ongoing weight issues among consumers see them switch to BFY beverages

Samples

Overview

Why buy this report?

SAMPLES (FAQs about samples):

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Table of Contents

Better For You Beverages in Hong Kong, China - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Slump in volume sales seen as on-the-go consumption declines significantly

New healthier additions of big brands are well received

Ongoing weight issues among consumers see them switch to BFY beverages

RECOVERY AND OPPORTUNITIES

Full volume sales recovery expected by 2023

Vitasoy active in the growing appeal of reduced sugar RTD tea

More-informed consumers will need greater convincing of health claims

CATEGORY DATA

Health and Wellness in Hong Kong, China - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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