Market research on the health and wellness industry. Our reports ...
Market research on the health and wellness industry. Our reports feature standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
BFY packaged food caters to the rising demand for less harmful food products in the Indian market. According to Euromonitor International’s Lifestyles Survey, consumers are now increasingly aware of the food they consume. The share of consumers…
BFY packaged food, like most packaged food categories, benefitted from the pandemic due to its hygienic packaging and reduced risk of contamination from other shop customers. In addition, the category benefitted from the increased health and wellness…
In general, the situation that has emerged in the wake of the COVID-19 pandemic has had a positive impact on the performance of sauces, dressing and condiments in Indonesia, with the government-mandated large-scale social distancing measures that…
Despite a certain level of stabilisation and the mass coronavirus (COVID-19) vaccination campaign in Spain, which started in December 2020, with 50% of the population fully vaccinated by August 2021, the performance of BFY packaged food in the review…
Within packaged food, better for you (BFY) products are mostly found in dairy, typically in the form of reduced fat products. In staples, the BFY product offer is relatively limited in the Austrian market. There are reduced fat products within…
There is increasing consumer awareness of reduced-sugar BFY products in China, with a clear anti-sugar trend among an increasing percentage of the local population, given sugar is associated with ageing, obesity and diabetes. The success of Genki…
BFY reduced sugar packaged food registered a very strong performance in 2021 as sales rebounded completely from the negative growth registered at the peak of the COVID-19 pandemic in 2020. Numerous BFY reduced sugar products now have a very strong…
Better for you packaged food is basic in Romanians’ demand for a healthy lifestyle and is associated in the majority of cases with reduced sugar and reduced fat. BFY reduced salt food is still a much smaller category in comparison to BFY reduced…
BFY packaged food are continuing to grow in 2021 as Italian consumers are proving increasingly interested in eating healthily and staying fit, especially considering the COVID-19 pandemic. In addition, with home seclusion forcing Italians to spend…
Better for you packaged food has been performing strongly in Greece for the past few years, including in 2020, during the strict lockdowns. In 2021, current value and volume growth was still healthy, though lower than in 2020, as with society…
Better for you packaged food has a whole continued to record notable growth rates in Chile in 2021. With health as a priority for many local consumers during the pandemic, products that are low in fat, sugar, or salt have gained in popularity, often…
While the COVID-19 crisis has served to heighten consumer health consciousness, it has not had a particularly positive impact on demand for better for you packaged food. Prior to the onset of the pandemic, the government and its various health…
Home snacking occasions in Taiwan increased in 2021 as a significant rise in COVID-19 infections resulted in tougher restrictions on foodservice outlets and higher levels of social distancing and remote working. Together with the fact that the…
COVID-19 boosted sales for many categories, including better for you packaged food, as at-home consumption was higher in 2020 and there was an overall rise in consumer health awareness. Rising awareness regarding healthier ingredients and overall…
With the ongoing threat of COVID-19 hanging over Malaysia, consumers preferred to shop for BFY packaged food in convenience stores, supermarkets and independent small grocers that were located in their local neighbourhood. to practise social…
Better for you (BFY) packaged food in Bulgaria saw healthy retail value sales growth in 2021 but is recovering from negative sales growth in 2020. Conversely, BFY reduced fat and BFY reduced salt registered slower retail value sales and negative…
In recent years, better for you (BFY) packaged food has continued to grow in popularity with this trend accelerated by the outbreak of COVID-19 as more Moroccan consumers were very concerned about maintaining their health. As a result, there was a…
As a result of the COVID-19 pandemic, consumers are increasingly concerned about their health. Many are thus choosing products with less sugar, salt and other ingredients harmful to health, with this boosting better for you packaged food sales. In…
Better for you recorded a decline during 2020 as manufacturers and retailers focused on mainstream products, which experienced high demand due to home seclusion. Also, consumers were willing to make some sacrifices during the COVID-19 pandemic and…
Throughout the review period consumers were turning away from processed foods and towards whole natural foods due to increasing health concerns. In 2020 better for you packaged food posted stronger retail current value growth than was seen in 2019,…