Better For You Packaged Food

Market research on the better for you packaged food industry. Standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
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Country Report

Country Report

Better For You Packaged Food in New Zealand

Jun 2019

Health and wellness concerns and increasing access to dietary and nutrition information has meant that New Zealand consumers are now more than ever conscious of what they are putting into their bodies as part of their diet. In response to this, ...

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Better For You Packaged Food in Australia

Jun 2019

Despite the overall volume decline in BFY packaged food, ready meals was a category that experienced encouraging volume growth in 2018. In particular, reduced-fat ready meals recorded the strongest volume growth in 2018. As in other packaged food ...

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Better For You Packaged Food in Turkey

Apr 2019

Parents are becoming more aware of the potentially harmful effects that sugar can have on their children’s health. In 2016, confectionery that includes added sugar, chips, and sugar-added drinks were banned from being sold at school canteens. In ...

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Better For You Packaged Food in China

Apr 2019

There is a growing focus on healthy eating in China due to rising rates of diabetes and obesity, with over a third of the population being overweight or obese in 2018 and 1 in 10 consumers having diabetes. The World Health Organisation estimates that...

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Better For You Packaged Food in Thailand

Apr 2019

Consumers are increasingly concerned about their health and wellbeing. They are educating themselves on nutrition and scrutinising the ingredients on food labels closely in an effort to make smarter food choices. For instance, many are opting for ...

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Better For You Packaged Food in Taiwan

Apr 2019

BFY packaged food experienced slowing growth in retail value sales in 2018 compared to the review period. Within this category, sugar-free gum is the largest contributor to the growth in retail value sales with demand for other BFY products remaining...

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Better For You Packaged Food in the United Arab Emirates

Apr 2019

In 2018, the obesity rate in the United Arab Emirates reached 37% of the total population. The government is alarmed with this rate and hence is promoting ways to reduce obesity rates, such as implementing front-of-pack labelling for packaged foods ...

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Better For You Packaged Food in Ukraine

Apr 2019

Reduced fat yoghurt posted the strongest current value growth rate of any BFY packaged food category in Ukraine in 2018, and is projected to remain the most dynamic performer in this regard over the forecast period. Aside from the underlying trend of...

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Better For You Packaged Food in Vietnam

Apr 2019

BFY packaged food remained a minor category in Vietnam in value terms in 2018. While such products have a reasonably healthy image, consumer awareness of both their availability and specific benefits remains low due to limited distribution and ...

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Better For You Packaged Food in Israel

Apr 2019

Awareness of healthy nutrition keeps growing, expanding to more population segments, and perceptions of what is considered healthy are developing. What consumers regarded as healthy in the past is no longer relevant, as the health-and-wellness trend ...

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Better For You Packaged Food in India

Apr 2019

Rising health-consciousness is leading many people in India to try to lower their intake of fat, salt and sugar so as to reduce the risk of obesity, cardiovascular disease and other diet-related conditions. At the same time, food regulatory ...

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Better For You Packaged Food in Saudi Arabia

Apr 2019

At the end of the review period, Saudi Arabia continued to face a growing obesity crisis. According to industry sources, the problem was most pressing among women with the obesity rate rising by 34% over three years to 67.5% in 2018. Unhealthy ...

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Better For You Packaged Food in Portugal

Apr 2019

Consumers are increasingly embracing healthy lifestyles boosted by nationwide awareness campaigns and media attention focusing on the information needed to best achieve this aim. Thanks also to the development of more precise nutritional and ...

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Better For You Packaged Food in Sweden

Apr 2019

Swedish consumers have increasingly come to prefer changing their consumption patterns to switching to BFY alternatives of a product type generally considered unhealthy. Therefore, the categories that exhibit growth potential are those where the BFY ...

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Better For You Packaged Food in Singapore

Apr 2019

Better for you packaged food experienced positive growth in 2018 and is expected to continue this trend over the forecast period. Singaporeans are increasingly eliminating the consumption of certain food or ingredients from their diet due to health ...

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Better For You Packaged Food in Slovakia

Apr 2019

Naturally sweetened products that contain no added sugar were a major competition to lower-in-sugar products in 2018. These product features were also associated with products that offer other main functions in combination with being lower in sugar ...

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Better For You Packaged Food in Romania

Apr 2019

Higher average incomes in 2018 translated into increasing purchasing power. Consumers are buying more BFY packaged food in line with their changing lifestyles in which they are embracing packaged food products that are in line with their health and ...

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Better For You Packaged Food in Russia

Apr 2019

BFY reduced sugar is the largest category in value terms, accounting for over half of the overall category’s value sales. Nevertheless, this category is small in volume terms. This is because BFY reduced sugar is mainly represented by sugar-free gum,...

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Better For You Packaged Food in Malaysia

Apr 2019

Malaysia is facing an obesity crisis having the highest obesity rate in Southeast Asia in 2018. In response, the Malaysian government began partnering with packaged food players Malaysia Milk, Yakult and Quaker Products to launch the Nutrition Month ...

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Better For You Packaged Food in Peru

Mar 2019

During 2018, the labelling regulation for food and beverages containing more than one ingredient was approved within the framework of the Healthy Food Law that was originally enacted in 2013. This labelling standard will enter into force in mid-2019 ...

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