Bosnia-Herzegovina

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Bosnia-Herzegovina. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Bosnia-Herzegovina StatisticsBosnia-Herzegovina Country BriefingsFuture Demographics: Bosnia-Herzegovina in 2030

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    Bottled Water in Bosnia-Herzegovina

    Mar 2019

    One of the most important factors affecting soft drinks in Bosnia-Herzegovina is the weather. While the 2017 summer was extremely hot and long, with this particularly affecting the supply of tap water in major urban areas, effectively boosting sales ...

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    Carbonates in Bosnia-Herzegovina

    Mar 2019

    One particular factor affected all soft drinks categories in 2018, namely the weather. While in 2017 the summer was extremely hot and long, which affected the supply of tap water in major urban areas, effectively boosting demand for soft drinks, the ...

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    Concentrates in Bosnia-Herzegovina

    Mar 2019

    Concentrates, both liquid and powder, are generally seen as artificially flavoured and sugar-laden soft drinks. Albeit refreshing and traditionally popular, leveraging claims of vitamin fortification to mask their content of sugar and additives, more...

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    Energy Drinks in Bosnia-Herzegovina

    Mar 2019

    The end of the review period saw several new launches in energy drinks, which helped to drive sales. In fact, one of the most recent was a domestically manufactured energy drink, Rooster from Vitinka, which thus far has proved successful, largely ...

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    Juice in Bosnia-Herzegovina

    Mar 2019

    The main factor impacting the sales of many soft drinks in Bosnia-Herzegovina in 2018 was the weather. While in 2017 the summer was extremely hot and long, affecting the supply of tap water in major urban areas, and effectively boosting sales of soft...

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    Soft Drinks in Bosnia-Herzegovina

    Mar 2019

    In 2018, soft drinks in Bosnia-Herzegovina posted a decline in both total volume and current value terms, thus registering a poorer performance than the review period average. The main factors impacting the market included the weather, seasonality, ...

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    RTD Coffee in Bosnia-Herzegovina

    Mar 2019

    RTD coffee remained a small category in Bosnia-Herzegovina in 2018, largely due to a lack of tradition. However, growth is being driven by increasing consumer awareness and widening availability. Manufacturers are mostly focusing on increasing ...

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    RTD Tea in Bosnia-Herzegovina

    Mar 2019

    RTD tea sales in Bosnia-Herzegovina fell sharply at the end of the review period. Although the cool summer weather in 2018 contributed to this, much of the decline was due to a shake-up of the category’s assortment. At the end of the review period ...

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    Sports Drinks in Bosnia-Herzegovina

    Mar 2019

    The range of sports drinks available through grocery retailers in 2018 remained narrow, with these products continuing to lose shelf space due to a lack of consumer interest. It is not an effective strategy trying to target a narrow group of ...

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    Coffee in Bosnia-Herzegovina

    Mar 2019

    Coffee is the most mature and largest non-alcoholic drinks format in Bosnia-Herzegovina, with the vast majority of adult consumers in the country having at least one coffee per day. Turkish or Bosnian coffee is the dominant variety consumed in ...

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    Other Hot Drinks in Bosnia-Herzegovina

    Mar 2019

    The off-trade consumer base for other hot drinks in Bosnia-Herzegovina is dominated by children. Many parents are resorting to other hot drinks to address the fact that their children do not like milk. As a result of the area’s stable positioning and...

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    Hot Drinks in Bosnia-Herzegovina

    Mar 2019

    Traditional values and preferences continue to conflict with Western consumption trends in Bosnia-Herzegovina, causing a generational divide that is evident in consumer hot drink preferences. The improving economic environment is also having an ...

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    Tea in Bosnia-Herzegovina

    Mar 2019

    Off-trade performance within tea in 2018 was one of the best of the review period in Bosnia-Herzegovina. Consumers are turning to tea for different reasons, although most consumers agree that the primary appeal of tea is that it is a healthy hot ...

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    Air Care in Bosnia-Herzegovina

    Feb 2019

    Air care continued to grow at a stable pace in Bosnia-Herzegovina at the end of the review period. Air care is a relatively new addition to home care, with the category benefiting from plenty of room to grow its customer base. Furthermore, air care ...

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    Bleach in Bosnia-Herzegovina

    Feb 2019

    Bleach continued to suffer a decline in sales in Bosnia-Herzegovina at the end of the review period. There are no very strong brands in the category, which also suffers from a lack of significant promotional activity. Furthermore, the category ...

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    Dishwashing in Bosnia-Herzegovina

    Feb 2019

    Consumers in Bosnia-Herzegovina continued to shift towards automatic dishwashing at the end of the review period thanks to the rising household penetration of automatic dishwashers. Indeed, these are becoming standard in any newly-built urban home in...

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    Home Insecticides in Bosnia-Herzegovina

    Feb 2019

    Cool summer weather in Bosnia-Herzegovina in 2018 restricted the growth of the insect population, in turn hampering sales of home insecticides, which recorded a decline in both current value and volume terms. Summer weather patterns largely determine...

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    Laundry Care in Bosnia-Herzegovina

    Feb 2019

    Concentrated formats flooded laundry care in Bosnia-Herzegovina over the review period. This was particularly the case in laundry detergents, where concentrated formats have entirely replaced standard detergents, but also other categories such as ...

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    Home Care in Bosnia-Herzegovina

    Feb 2019

    Over the review period home care in Bosnia-Herzegovina was heavily affected by the shift from standard to concentrated products, primarily driven by legislation from the European Union. This was a major factor adversely impacting the growth of home ...

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    Polishes in Bosnia-Herzegovina

    Feb 2019

    Polishes is another traditional and conservative home care category in Bosnia-Herzegovina, entirely dominated by shoe polish and furniture polish. Both shoe and furniture polish continued to decline throughout most of the review period. Polishes are ...

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