Market research on the staple foods industry. Standardised and cr...
Market research on the staple foods industry. Standardised and cross-comparable statistics including total market sizes, market and brand share data, distribution and industry trends. Insight and data cover baked goods, breakfast cereals, processed ...
In Tunisia, a notable trend gaining momentum is unpackaged muesli and granola. Muesli and granola is perceived as being more healthy than other breakfast cereals and is a growing segment in itself. However, the unpackaged version is more affordable…
The value growth in breakfast cereals market is predominantly attributed to rising unit prices rather than a significant increase in consumption. The ongoing Ukraine war has instigated an energy crisis, leading to heightened inflation globally. This,…
Value sales for breakfast cereal continue to be relatively low in Cameroon, and in 2023, with consumers prioritising essentials, as purchasing power continues to decline, breakfast cereal is expected to register a significant fall in volume sales.…
Breakfast cereals recorded a substantial decline in retail and foodservice volume sales in 2023 due to adverse economic conditions and high inflation. Besides local currency depreciation, there was a cash shortage caused by a Federal Government…
A majority of Moroccans have a longstanding breakfast tradition of consuming bread with spreads, olive oil, or cheese. Breakfast cereals remain an unpopular choice in the country due to their higher cost and less satisfying nature compared to…
Overall, breakfast cereals in Egypt is projected to see a decline in retail volume sales over 2023, but a dynamic increase in retail current value terms, due to the hikes in product prices during the year. Price hikes have been driven by several…
The ongoing challenging economic environment is impacting household budgets, with rising inflation, a significant increase in average unit prices and the local currency devaluation impacting consumer purchasing decisions. Increased caution around…
Many consumers in South Africa are price sensitive, but within the context of the review period, they are more cash-strapped than ever before. There are numerous compounding factors reducing the spending power of local consumers, including elevated…