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Company Profile

British Airways Plc in Travel and Tourism

Jul 2011

US$570

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About This Report

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

As a direct result of the ash crisis in Europe, British Airways recorded £90-120 million loss during the 6-day period when it cancelled services. The employment disputes in which the airline was embroidered throughout 2010 further aggravated its financial stability. In January 2011, British Airways finalised its merger with Iberia, to create International Airlines Group. Based on revenues, the new company is expected to be one of the biggest schedule airline groups globally.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Euromonitor International's report on Bemis Co Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Travel market and the global economy.

Company and market share data provide a detailed look at the financial position of Bemis Co Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Bemis Co Inc.

This report examines:

Company share by region and sector
Brand portfolio
New product developments
Marketing and distribution strategies

A detailed SWOT analysis of Bemis Co Inc provides strategic intelligence on:

Strengths and weaknesses
Category and country opportunities for growth
Challenges and threats from current competition and future prospects
Global and regional market positions

Research You Can Trust:

Euromonitor International's company profile reports are written by our Travel research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

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Scope of the Report

Scope

Strategic Evaluation

Key company facts

Financial assessment

Weak hedging

Brand portfolio

SWOT – British Airways Plc

Key strategic objectives and challenges

Competitive Positioning

Global competitive performance

Global ranking

The merger

Regional performance

Increasing code sharing

Air passenger duty

Category and Geographic Opportunities

Middle East - friend or foe for expansion

Back to Morocco

Regional expansion

Focus on high-end passengers

Growing acquisition appetites

Competition intensifies

Brand Strategy

Brand strategy at a glance

Brand relaunch

More mobile exposure

New campaigns

Luring business travellers

Operations

Agreement with the union

Shifting capacity to Madrid hub

New perks offered

BA and Diageo

Biofuel use

New fleet

Recommendations

Bigger exposure

Definitions

Why buy this report?

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Megatrends

Company Profile

British Airways Plc in Travel and Tourism

New Report Guarantee

About This Report

New Report Guarantee

Samples

Overview

Why buy this report?

This report examines:

A detailed SWOT analysis of Bemis Co Inc provides strategic intelligence on:

Research You Can Trust:

Delivery format

Want to find out more about this report?

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Financial assessment

Weak hedging

Brand portfolio

SWOT – British Airways Plc

Key strategic objectives and challenges

Competitive Positioning

Global competitive performance

Global ranking

The merger

Regional performance

Increasing code sharing

Air passenger duty

Category and Geographic Opportunities

Middle East - friend or foe for expansion

Back to Morocco

Regional expansion

Focus on high-end passengers

Growing acquisition appetites

Competition intensifies

Brand Strategy

Brand strategy at a glance

Brand relaunch

More mobile exposure

New campaigns

Luring business travellers

Operations

Agreement with the union

Shifting capacity to Madrid hub

New perks offered

BA and Diageo

Biofuel use

New fleet

Recommendations

Bigger exposure

Definitions

Definitions

Why buy this report?

Want to find out more about this report?

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