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About This Report
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
This report covers the global soft drinks portfolio of Britvic PLC, analysing the competitive positioning of Britvic’s soft drinks, its financial performance, the company’s shift to a healthier brand portfolio, new product innovation, international operations in Brazil, the US, and India; and recommendations for the company. It especially focuses on performance in Britvic’s important home market of the UK, including the impact of a new tax on sugared drinks.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Euromonitor International's report on Britvic Plc delivers a detailed strategic analysis of the company's business, examining its performance in the Soft Drinks market and the global economy.
Company and market share data provide a detailed look at the financial position of Britvic Plc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Britvic Plc.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Britvic Plc provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Soft Drinks research team, a dedicated group of analysts that knows the industry inside and out.
Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Want to find out more about this report?
Request more informationTable of Contents
Scope of the Report
Scope
Strategic Evaluation
Key company facts
Britvic’s global presence
Britvic full-year 2015 financial results
SWOT: Britvic PLC
Key strategic objectives and challenges
Competitive Positioning
UK’s top 10 soft drinks companies by sales 2015
Britvic’s performance in the UK
Bottled water has been a rare bright spot in the UK
Partnership with PepsiCo continues to be important
Market Assessment
UK soft drinks market to experience slow future growth
Split occurring between low calorie and regular carbonates sales
Healthier products key to Britvic’s future in the UK
Major new UK product launches
Market assessment
Fruit Shoot key to expansion in both the UK and abroad
UK soft drinks tax poses serious threat …
…but a decline in alcohol consumption provides opportunity
International Opportunities
Brazilian expansion a key component of future growth…
…but Britvic is off to a rough start in Brazil
Britvic looks to expand further in the US through Fruit Shoot
India offers large opportunity, but much work remains to be done
Small presence in the world’s fastest-growing markets
Recommendations
Balancing volume and value in global markets
Summary 1 growth opportunities
Appendix: Competitor Analytics
Competitor Analytics tool
Overview
Competitors
Market Overlap
Treemap
Overlap Matrices
Appendix: Industry Forecast Model
About Euromonitor International’s Industry Forecast Model
Soft drivers and the Industry Forecast Model
Growth decomposition explained
Significance and applications for growth decomposition
Key applications for Industry Forecast Models
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Company Reports
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- Danone, Groupe in Soft Drinks | Apr 2021
- Dr Pepper Snapple Group in Soft Drinks | Oct 2017
- Eckes-Granini Group GmbH in Soft Drinks | Aug 2019
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- Monster Beverage Corp in Soft Drinks | Mar 2019
- Nestlé SA in Soft Drinks | Jan 2020
- PepsiCo Inc in Soft Drinks | Jun 2021
- Red bull GmbH in Soft Drinks | Jun 2019
- Red Bull in Soft Drinks | Feb 2020
- Suntory Holdings Ltd in Soft Drinks | Oct 2019
- Suntory Holdings Ltd in Soft Drinks Company Profile | Jan 2021
Complete Catalogue
Company Reports
- Aje Group in Soft Drinks | Oct 2019
- Coca-Cola Co, The in Soft Drinks | Dec 2020
- Coca-Cola in Soft Drinks | Jul 2018
- Cott Corp in Soft Drinks | Jul 2014
- Danone, Groupe in Soft Drinks | Apr 2021
- Dr Pepper Snapple Group in Soft Drinks | Oct 2017
- Eckes-Granini Group GmbH in Soft Drinks | Aug 2019
- Groupe Danone in Soft Drinks | Aug 2018
- Monster Beverage Corp in Soft Drinks | Mar 2019
- Nestlé SA in Soft Drinks | Jan 2020
- PepsiCo Inc in Soft Drinks | Jun 2021
- Red bull GmbH in Soft Drinks | Jun 2019
- Red Bull in Soft Drinks | Feb 2020
- Suntory Holdings Ltd in Soft Drinks | Oct 2019
- Suntory Holdings Ltd in Soft Drinks Company Profile | Jan 2021