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Country Report

Butter and Margarine in

Butter and Margarine in Egypt

25 pages, Aug 2017

US$990

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

Butter and margarine recorded current retail value growth of 18% and retail volume growth of 2% in 2017. The limited growth in volume is a reflection of Egyptian consumers’ purchasing habits, which were strongly affected by the price increases and high inflation rate that occurred in 2017.

COMPETITIVE LANDSCAPE

Arla Foods Amba (Lurpak) led sales in butter in 2017, recording a retail value share of 30% and value sales growth of 24%. Lurpak butter is a very popular brand in Egypt known for its high nutritious facts, and for that reason it has relatively higher prices than other brands. Lurpak is mainly purchased by higher-income households that prefer butter to cooking fats and it is mostly available in supermarkets and hypermarkets.

PROSPECTS

Butter and margarine is expected to see a value CAGR of 3% at constant 2017 prices over the forecast period to 2022.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Butter and Margarine industry in Egypt with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Butter and Margarine industry in Egypt, our research will save you time and money while empowering you to make informed, profitable decisions.

The Butter and Margarine in Egypt market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Butter and Margarine in Egypt?
What are the major brands in Egypt?
Are consumers in emerging markets moving from unpackaged to packaged oils and fats?
What are the sales prospects for “healthy” cooking oils?
Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than cooking at home?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our:

Packaged Food market research database.

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Butter and Margarine in Egypt - Category analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 1 Sales of Butter and Margarine by Category: Volume 2012-2017
Table 2 Sales of Butter and Margarine by Category: Value 2012-2017
Table 3 Sales of Butter and Margarine by Category: % Volume Growth 2012-2017
Table 4 Sales of Butter and Margarine by Category: % Value Growth 2012-2017
Table 5 NBO Company Shares of Butter and Margarine: % Value 2013-2017
Table 6 LBN Brand Shares of Butter and Margarine: % Value 2014-2017
Table 7 Distribution of Butter and Margarine by Format: % Value 2012-2017
Table 8 Forecast Sales of Butter and Margarine by Category: Volume 2017-2022
Table 9 Forecast Sales of Butter and Margarine by Category: Value 2017-2022
Table 10 Forecast Sales of Butter and Margarine by Category: % Volume Growth 2017-2022
Table 11 Forecast Sales of Butter and Margarine by Category: % Value Growth 2017-2022

Butter and Margarine in Egypt - Company Profiles

Packaged Food in Egypt - Industry Overview

EXECUTIVE SUMMARY

Egyptian packaged food sales continue to grow in 2017

Significant rise in unit prices

Strong competition from domestic products

Smaller groceries continue to dominate distribution

Positive measures taken by government to improve economy

KEY TRENDS AND DEVELOPMENTS

Population growth increases investment opportunities in packaged food

Outlook

Rise in interest rates impacts packaged food prices

Outlook

Intensive promotion of packaged food boosts sales

Outlook

Fast food hindering packaged food sales

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2012-2017
Table 17 Sales of Packaged Food by Category: Value 2012-2017
Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 23 Distribution of Packaged Food by Format: % Value 2012-2017
Table 24 Distribution of Packaged Food by Format and Category: % Value 2017
Table 25 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 26 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

Megatrends

Country Report

Butter and Margarine in Egypt

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Executive Summary

New Report Guarantee

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Overview

Why buy this report?

Samples

Overview

Why buy this report?

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Table of Contents

Butter and Margarine in Egypt - Category analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Butter and Margarine in Egypt - Company Profiles

Packaged Food in Egypt - Industry Overview

EXECUTIVE SUMMARY

Egyptian packaged food sales continue to grow in 2017

Significant rise in unit prices

Strong competition from domestic products

Smaller groceries continue to dominate distribution

Positive measures taken by government to improve economy

KEY TRENDS AND DEVELOPMENTS

Population growth increases investment opportunities in packaged food

Rise in interest rates impacts packaged food prices

Intensive promotion of packaged food boosts sales

Fast food hindering packaged food sales

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

MARKET DATA

SOURCES

Why buy this report?

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